Intercultural Competence In Business

Intercultural Competence In
Business

Contents
INTRODUCTION...........................................................................................................................2
CASE 2............................................................................................................................................2
1. Where did Anna go wrong?................................................................................................2
2. How could you help Anna better understand this cross-cultural problem?........................2
3. Use intercultural theories to explain it and support your discussion..................................4
4. What would be your advice to Anna?................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7
1

INTRODUCTION
Intercultural competence is a significant the skill current workplace globally, where all the
employees are more possibly to interact with customers, vendors or co-workers from different
countries and cultures as well as required to work productively with individuals who have been
shaped through distinct beliefs, values and experiences (Arasaratnam, 2016). This report is based
on the example of intercultural incidents about different communication and behavioural issues.
It is based on the case study 2 which is about Anna and her new job challenges. This report
covers some questions based on the case study which discusses about the cross cultural issue
along with the use of intercultural theories in relation to the case of Anna. At last, the advice is
given to the Anna and a brief conclusion is provided based on overall report.
CASE 2
1. Where did Anna go wrong?
As per the provided case study, Anna had been charmed by Chinese people initially. But
now, Anna is wondering if Chinese people are perhaps too nice. She never gets their feedback
from those people whom she supervises and if she asks for their assistance in solving an issue
then they always say that this is just a suggestion. Apart from this, if she asks for input during the
meeting, will really make adverse statements (Candel-Mora, 2015). In context of Anna, there
might be an issue of communication due to which she is not able understand the people. Her
polite nature can also be one of the reason that employees not discussing the things objectively
with Anna. Due to this, she is not able to get clear feedback from the people. In addition to this,
Anna belongs from Germany and she is working with Chinese people, this makes it difficult for
her to interact properly with others as there is a lot of cultural differences between both the
countries. So, it can be said that intercultural communication of Anna may not be proper. It is
necessary to learn the way to communicate properly across different cultures. It requires the
ability to learn language and not simply the efficiency of language, but it is about the body
language and attitudes of people (de Hei, and et. al., 2020).
2. How could you help Anna better understand this cross-cultural problem?
There are various intercultural issues like ethnic and cultural differences, accommodation
of beliefs, acceptance and respect, language and communication etc. In order to be successful in
any sector or industry, it is very necessary for the manager of organisation to understand the
2