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International Business Plan Development

   

Added on  2021-04-21

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Running head: INTERNATIONAL BUSINESS PLAN DEVELOPMENTINTERNATIONAL BUSINESS PLAN DEVELOPMENTName of the universityName of the studentAuthor Note
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INTERNATIONAL BUSINESS PLAN DEVELOPMENT1Text Assignment #161. Do your competitors or other similar organizations have websites and if so what functions are carried out there?Yes, the competitors of Saltworks technologies such as Opus has their own websitefor carrying out their business functions. The websites generally feature environmental,transportation and water engineering options (Lightbown, 2015). Functions such as fullyintegrated systems and customer specific solutions are offered for industrial waste watertreatment by these competitors in their websites (Loganathan, Chelme-Ayala & El-Din,2015).2. Will you sell some or all of your products and services on your website, and if so which and why? Saltworks Technologies will sell most of their services and products online via theirwebsite but the customer specific solutions will be provided on sight to prevent unnecessarymisunderstandings between the service provider and the client.3. What other operational activities could you carry out via a website? Operational activities such as marketing of products and services and spending onadvertisements can be carried out by Saltworks Technologies via their website. The companycan also form a customer service forum on their website to take in customer grievances forenhancing public relations.
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INTERNATIONAL BUSINESS PLAN DEVELOPMENT24. If you do plan to sell on the internet, will you sell yourself or through an intermediaryand why?An intermediary will be used for selling the services and products online. This isbecause Saltworks Technologies not only deals with businesses within the country but alsooutsources their services to other countries such as India and China. Selling the services on itsown will put unnecessary overhead costs to the final product. 5. How will you get paid and fulfil web-based business?Initially the web based business will be paid through online (digital) banking.SecurionPay is a good payment platform for conducting the online transactions. BlueSnapcan be used too as it provides support for international credit cards as well as Visa Checkout. 6. What steps will you take to drive traffic to your website? For driving traffic to the website, Saltworks Technologies can spend some revenue onadvertising to target customers. Saltworks Technologies can also spend their resources onsocial marketing and should optimize their content as per social media optimization (SEO).The pages should be technically optimized for faster loading.7. Are there any revenue-generating opportunities other than selling that you can pursue?Saltworks Technologies can provide paid advertisements on the homepage of theirwebsites to create a passive stream of revenue. The company can launch their own bloggingchannel or a YouTube channel and generate a side revenue from that. The company can also
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