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International Business across borders

   

Added on  2022-11-13

20 Pages4096 Words55 Views
International
Business across
borders
9 / 1 8 / 2 0 1 9

International Business 1
Executive summary
In a dynamic environment, the company needs to take the required steps in the market. The
report is prepared to discuss the different concepts of the international business that is done by
Wal-Mart of the company. The analysis of the key themes that include foreign entry strategy,
competitive dynamics, organisational structure, knowledge management, and innovation has
been done in the report. The findings show that the company apply all these themes in the
international market. It has been found that the company apply acquisition and partnership
strategy to the most for the successful entry. The competitive dynamics are highly intense which
affects the working of the company. It has been found that the hierarchy functional organisation
structure is followed by the company. Innovation and knowledge management is effectively
applied by a company that contributes to the growth of the business.

International Business 2
Contents
Introduction......................................................................................................................................3
Overview of the company............................................................................................................3
Foreign entry strategy......................................................................................................................4
Acquisition strategy.....................................................................................................................4
Partnership strategy.....................................................................................................................5
Competitive Dynamics....................................................................................................................6
Organisational structure...................................................................................................................7
Knowledge Management.................................................................................................................9
Innovation......................................................................................................................................11
Conclusion.....................................................................................................................................15
References......................................................................................................................................16
Appendix........................................................................................................................................19

International Business 3
Introduction
The multinational entity or corporation provides properties in at least one of the nation other than
its home nation. The businesses have different offices working in different nations as well as
they generally have a centralized head office from where they can coordinate in global market.
The company that has been selected for this report is Walmart who is an American multinational
retail corporation that is performing the business as a chain of discount department stores,
hypermarkets, grocery stores and many others. The report includes research and evaluates the
multi-national entity addressing the different themes. The major themes that are explained in
terms of the company are foreign market entry strategy, competitive dynamics, and the market
condition that is adopted by MNE that has been selected. Further, the MNEs organisational
structure and the knowledge management and innovation themes that are majorly adopted by the
company for performing the operations in the international market.
Overview of the company
Wal-Mart Company begin with the small discount store and adopted the single selling more for
less that has grown over the last 50 years into the major retailer across world. The company finds
that every week they have approx. 265 million clients as well as the members who visit more
than 11,200 stores that are available under the 55 banners in approx. 27 countries as well as e-
commerce websites in the 10 countries. In the fiscal year 2018, the company was able to attain
approx. $500.3 billion. Along with this, the company employ more than 2.2 million that is linked
across the world (Wal-Mart, 2019). The company has marinated their leading position in the
market by performing activities like sustainability, corporate philanthropy as well as the
opportunity of employees. Wal-Mart company becomes a highly committed company that form

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