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Introduction To Information Technology - Barclays

   

Added on  2021-02-19

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IntroductionTo InformationTechnology
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ABSTRACTInformation Technology is the usage of computer systems that helps in storing,retrieving, transmitting, and manipulating information and data in context of an organisation.This report is based on Barclays which deals with banking services and it determines the role ofinformation technology in this enterprise. IT plays an important role in maintaining relationshipwith customers by capturing every interaction of a business entity through which an enrichedexperience can be achieved. Barclays must keep in make sure that the use of IT is not leading toany ethical and legal issue such as privacy, identity protection of customers, and so on.Networking technologies helps the business to exchange information between small and largeinformation system which is used primary by these banking sectors.
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Table of ContentsABSTRACT.....................................................................................................................................2INTRODUCTION ..........................................................................................................................4LITERATURE REVIEW................................................................................................................4Role of IT...............................................................................................................................4Ethical and Social issues of IT...............................................................................................5Identification and differentiation of among various networking technologies .....................6Importance of Internet and Intranet in Business.....................................................................7Stages of System Development Life Cycle ...........................................................................9ANALYSIS AND DISCUSSION...................................................................................................9CONCLUSION .............................................................................................................................10REFERENCES..............................................................................................................................11
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INTRODUCTION Information technology can be defined as a use and study of system, particularly intelecommunications and computers, for sending, storing and retrieving information. This reportis based upon an UK based organisation named Barclays which provides their customers withretail banking, commercial banking, investment banking and wealth management relatedservices. The following organisation was founded in the year 1690 and is headquartered inLondon, UK. This report covers role of information technology in the success of Barclays. It alsoincludes social and ethical issues pertaining to the running businesses. Further, identification anddifferentiation between various kinds of networking technologies are also given in this report. Italso covers the significance of internet and intranet in this organisation and several stages of lifecycle of system development in an enterprise (Benckendorff, Xiang and Sheldon, 2019). LITERATURE REVIEWRole of ITInformation technology is the usage of computers for storing, retrieving, transmitting andmanipulating information and data, in context of a business enterprise (Information Technology& Its Role in the Modern Organisation,2019). Nowadays, IT has become the significant part ofa business enterprise that helps the business to grow and succeed in future. In Barclays,information technology plays a vital role in its business activities. The role of IT in success ofthis organisation can be seen in detail in following points- Customer relationship management- The most important part that is played by IT in amodern business organization is building relationship with customers. Organisations are utilisingIT for improving the way in which customer relationships are designed and managed.CRM(customer relationship management) captures each interaction of an enterprise with itscustomers by which enriched experience can be attained. In Barclays, a customer servicerepresentative is always available who solves the issues of a customers regarding the serviceswhich have been taken by the customers such as related to the investment or banking relatedservices (Eason, 2014). This helps in building up healthy relation with customers which willresults in customer loyalty towards this enterprise. Management Information Systems- This system enables an organisation to utilise datain an effective manner. It is used by business entities in strategic planning procedure and in4
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