Analyzing Business Strategy of John Lewis Partnership Plc

Business strategy

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
TASK 1............................................................................................................................................1
P1 Apply appropriate framework to analyse the impact of macro environment in chosen
organisation and its strategies......................................................................................................1
TASK 2............................................................................................................................................4
P2 Analyse organisational internal environment in chosen organisation by using framework...4
TASK 3............................................................................................................................................7
P3 Apply Porter' five force model to analyse competitiveness of market in organisation..........7
TASK 4............................................................................................................................................8
P4 Apply various theories and practices to interpret strategic planning of organisation.............8
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................13

INTRODUCTION
Business strategy is consider as set of competitive moves as well as actions which is
mostly used by a company for various purpose such as attracting customers, gain succession,
improve performance and attaining goal. Respective report is based on the John Lewis
Partnership Plc which is a British organisation. It operates under the John Lewis & Partners
department stores, Waitrose & partners by providing Banking and financial services in order to
satisfy large no. of consumer’s wants. This report will include several topics that are impact as
well as influence of macro environment at a company, evolution of internal environment and
capabilities.
MAIN BODY
TASK 1
P1 Apply appropriate framework to analyse the impact of macro environment in chosen
organisation and its strategies.
PESTEL evaluation of John Lewis Partnership:
It is important for an organization to develop understanding about micro environment and
various elements included within it(Kunc and O’brien, 2019). This is helpful in developing
aggressive strategies which helps an organization to grow and attain sustainability as per market
analysis. Macro factors are responsible for direct impact upon organizations. In order to develop
proper understanding about these factors PESTLE analysis is used.
PESTLE analysis
It is an framework that has been used in order to conduct analysis upon various factors
like political, economical, social, technological, legal and environmental perspectives. Further in
relation to John Lewis partnership PESTLE has been conducted as follows:
Political factor:
These factors are based upon those policies that has been formed by government in
relation to tax, labour and environmental policies. These policies develops direct impact upon
working of an organization(Kitsios and Kamariotou, 2019). The factor is responsible for making
growth possible within market of UK by helping in attainting sustainability within market. The
political environment of UK is quite suitable since the government has focused upon reducing
1