Internal and External Factors Affecting Leadership and Management in Service Industries

LEADERSHIP AND MANAGEMENT FOR SERVICE INDUSTRIES
Internal factors that affect the styles of management are
Organizational structure and culture
Technology is having the great impact in the structure of the
organisation and for the flow of work. For the point of
hospitality industry a computer network is very common and
makes the work easier in the workplace. Now it is not
necessary for the employees to sit in the same room or in same
building to make the work efficient. Technology is having so
much of power as it can create the position or it may eliminate
the position within the company. Now hotel industries are
based on the technology for them it plays vital role within the
hotel as well. Even technology continues change the functions
of job in the work place and thus it changes the organizational
structure. In this change the manager is having the duty to
interact with the employees and help them in understanding the
change in technology and build the healthy relation to the
employees, so they become more productive.
Innovation
Innovation in technology helps in reducing the cost, enhances
the efficiency in operational work at Wa-Pila hotels and also
improves the service and experience of customers. Technology
has helped the tourism and the hotel industry by replacing the
expensive human labour that helps in reducing the labour cost
at the time now there is less chance of clerical error. Innovation
in technology is very important even every day new technology
is being introduced due to that Wa-Pila can give the best
service to their guest. In the process of innovation the
characteristics of leader is to be that they have to focus on the
development of new services that is being formulated to serve
the industry in effective manner and understand the new
technology as well as provide the trainings to the employees.
Understanding the need of the customers and the characteristics
of leader in this are:
For the leaders it is very important to understand the need of
the customers and always try to give the excellent service to the
customers and it is important for all the type of business.
High Definition TV
These are the basic needs that is expected from very type of
hotel that may be big or small for this type of services the
leader understand the need before the guest arrive in the room
they must be ensured about the working of the television. Now
average hotels are also giving the televisions it might be small,
but they have the flat screen one. Leaders of Wa-Pilla should
fulfil basic needs of the guests.
Complementary Wi-Fi
It is the basic need for the guest that arrives for stay in the Wa-
Pila or any other hotel in this sector it is now very common that
is being expected by every customer that comes to stay.
Internet is one of the integral part that the hotel has to take care.
Leaders have to take care about the basic service and address
the issue, leaders must give this basic services to their guest
otherwise it will be going to have the unsatisfied guests and
that leads to loss in revenue. At the same time leaders must
assured about the happiness of guest, and they must be satisfied
with the services.
Eco friendliness
It is very important for the leaders of hotel industry to understand
the needs of the customers before they approach to management
for the basic service that is being expected by every customer.
Leaders have to focus about the establishments related to the eco
friendliness of the hotel and conserve the environment such as
reuse of the linen and towels by the industry to conserve the water
from this they can also cut the cost.
Customization
It is also very important in understanding the needs of the
customers as many guests needs the customized service for their
stay, food or for anything for this the leaders are providing the
options of cross technology platform so that they can welcome
their guests with the personal touch and as per their preferences
choose while doing the bookings. Many of the customers prefer
the hotel that provides the service of customized stay rather to opt
from the standardized package. In this the leaders need to provide
the customize package to the guest so that can be satisfied with
their experience for stay.
External factors that affect the styles of management are:
Digital and innovative disruption
It is one of the external change also refer as change in technology.
Now the rooms of the hotels are having the high tech and high
touch combination and this has increased the competition in the
sector. As digital disruption is making the market more
competitive in terms of accommodation. This technology
improves the experience of customers and nowadays customers
are also becoming more expectant regarding their stay even due to
introduction of this technology the entire stay is being booked by
the help of application and no room to have the communication
even the review is being given online. In this the characteristic of
manager is to always have the updates regarding the new digital
technology in this sector and also make the technology user-
friendly for both the side that is customers and employees of the
hotel.
Mobile and intuitive developments
In the world of E- commerce hospitality industry gets the boon in
this sector as it makes the industry globally known in the future
time. Even in present scenario also the hotels are known
worldwide. It helps the business to grow in the short span of time.
From this development in the technology now many functions of
this sector is being run by the gestures and it is similar that people
are doing the interaction from real objects. One of the example is
bank in many banks of the metros are operating virtually. One of
the best thing is that they are very easy to operate if once the user
has operated than he become friendly. IOS task managing
application is one of the great example for the gesture driven app.
In the characteristic of the manager is to having the control on all
the app and also having the knowledge of application so if the
customers will face the issues can be resolved by the employees of
the hotel so it is necessary to have the knowledge of operating the
applicators and if they did not possess make them learn about it.
View on specific changes in the style of management
Every manager is having their style to do management but that
style does not work they have to change their style of management
without hamper the organization and its working. Changing the
style of management is not easy at the same it is more difficult to
realize the time when the change is required by the company. To
change the style of management it is very important for the
manager to identify the current style and analyse the need which