Case Study on Logistics and Supply Chain Management of DHL

Running head: LOGISTICS AND SUPPLY CHAIN MANAGEMENT
Logistics and Supply chain management
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LOGISTICS AND SUPPLY CHAIN MANAGEMENT
Table of Contents
Introduction......................................................................................................................................3
Chosen organization........................................................................................................................3
A. Analysing the effectiveness of "Logistics management" to improve the competitiveness of
DHL.................................................................................................................................................4
B. Relationship between e-business and e-commerce and benefits obtained from the recent
developments and innovations in e-business/commerce.................................................................6
C. Analysis and implementation of the Best Practice in Logistics and Supply Chain Management
.........................................................................................................................................................8
Conclusion.....................................................................................................................................10
References......................................................................................................................................11

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LOGISTICS AND SUPPLY CHAIN MANAGEMENT
Introduction
The business activities are defined according to the domestic and export sales achieved
and these supply chain management activities include freight management, warehouse
components management and other costs management too. The supply chain management not
only creates an impact on business but also on the customers for enabling growth and success
and furthermore differentiates products and services to survive in the competitive business
environment. The logistics and supply chain activities include the management of companies as a
network to coordinate the business actions and enable successful procurement, distribution,
maintenance and management of inventories (Christopher 2016). The business organisation DHL
is chosen as the case study and it includes the various benefits obtained by enabling the supply
chain management activities along with the innovation in business models and approaches to
communicate. Lastly, the most suitable practices in logistics and supply chain management are
illustrated too.
Chosen organization
DHL is one of the global market leader within the logistics and supply chain management
industry. The company has its skills and expertise in the management of international parcel,
express, air and ocean freight, road and rail freight, etc. The company is located in more than 200
countries all around the world and has more than 350000 employees working currently. The
business organization, with its good quality services delivered has managed to provide solutions
for a huge number of logistics needs (de Lange 2016). It is also considered as one of the leading
postal and logistics company Deutsche Post DHL Group and includes various other areas where

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LOGISTICS AND SUPPLY CHAIN MANAGEMENT
operations are carried out including DHL Express, DHL E-Commerce, DHL Freight and DHL
supply chain (Dhl.co.uk 2017).
A. Analysing the effectiveness of "Logistics management" to improve the competitiveness
of DHL
DHL is known for its excellence in services, which has helped in connecting people and
improved their lives largely. The international express deliveries of various products and
services, global freight forwarding by air, sea, road and rail along with different types of
warehousing solutions ranging from packaging, repairs, storage, delivery of mails and
customized logistics services. Within the increased global economic business environment, the
products are being sourced from the locations of low cost products to fulfill the needs and
requirements of the consumers at costs that they will be able to afford. The supply chain
management has been excellent for DHL and this has increased the level of satisfaction among
the customers too (Dekker et al. 2013). There are fashion and clothing, consumer electronics,
FMCG, auto parts that are sourced by DHL in many countries and have created a positive impact
on the supply chain management too. The wide range of services provided by DHL included
international supply chain consultancy and designing of solutions, controlling of tower services,
management of operations and enabling visibility of supply chain, consolidating changes,
management of vendor and delivery of value added services too. The freights are managed
across and transported via different ways by air, sea, rail and carrier neutral too. The destinations
are managed properly prior to the delivery of freights from the source and even the by-pass
services have been managed with ease and effectiveness (Fernie and Sparks 2014).