Visitor Attractions in London: Classification, Importance, and Impact on Economic Growth

This report discusses the classification of visitor attractions in London, including built and natural attractions. It examines the importance of different visitor attractions in relation to economic growth. The report also explores the needs and motivations of various visitor types and discusses the positive and negative aspects of social, cultural, economic, and environmental factors. Additionally, a feasibility study is conducted to understand various aspects of visitor attractions.

London & Partners and
Beyond

Contents
INTRODUCTION...........................................................................................................................................3
TASK 1..........................................................................................................................................................3
P1 Discussion of classification of visitor attractions in relation to specific categories of visitor
attractions...............................................................................................................................................3
P2 Examination of importance of a range of different visitor attractions in relation to overall purpose
and impact upon economic growth.........................................................................................................4
TASK 2..........................................................................................................................................................4
P3 Needs and motivations of various visitor types for a range of different visitor attractions................4
P4 Discuss negative and positive social, cultural, economic and environmental aspects........................6
TASK 3..........................................................................................................................................................7
P5 Feasibility study to understand various aspects.................................................................................7
TASK 4..........................................................................................................................................................8
P6 Different visitor management strategies............................................................................................8
CONCLUSION...............................................................................................................................................9
REFERENCES..............................................................................................................................................10

INTRODUCTION
Visitor attraction management can be defined as the process of managing such locations that are
creating the visitor attraction for a country. It is very important for all the nations to make sure that they
are able to manage the tourist places properly as it is essential to meet economic objectives. For this
purpose, all the senior authorities of all the countries to formulate effective strategies for management of
all the places which are attracting visitors (Hall and Ram, 2019). Present report is based upon
management some specific visitor attractions of London. The assignment is based upon a promotional
agency of London which is London & Partners which is responsible to promote the city all around the
world. The person who applied for the job of manager within the organisation is required to prepare a
report on the visitor attractions sector. This assignment covers various topics such as examination of
importance visitor attractions and the scope and scale of the industry, exploration of different visitor
types, impacts and their motivations etc. Additionally, feasibility in to the development of an existing or a
new attraction is conducted along with application of visitor management techniques in this project.
TASK 1
P1 Discussion of classification of visitor attractions in relation to specific categories of visitor
attractions
London is one of the beautiful cities around the world and there are various tourist attractions in
the city. All of them are discussed below along with their classifications and specific categories:
Classification and categories: All the visitor attractions could be classified on the basis of built
and attractions. Discussion of them is as follows:
Built: These are the attractions that are built by human and then these are declared as the tourist
attractions for the visitors because of their infrastructure or the attractiveness. These could be categories
in two parts which are as follows:
 Built for tourism purpose: These are the visitor attractions which are mainly made for attracting
large number of tourists in London. Main purpose of them is to enhance the number of visitors in
England so that the economy could be grown. The main example of it is Madame Tussauds
London. It is a wax museum in which sculpture of all the famous personalities are placed
(Stylidis and Cherifi, 2018). It is one of the main attractions of London because all the sculptures
that are places in it are made from wax and all of them are totally similar to the personalities.
 Not built for tourism purpose but now attraction: All the attractions that were not made for
tourism purpose earlier but declared as the tourism attractions afterwards because of their
popularity are the part of this group. One of the main examples of it is Millennium Bridge. It was
mainly made for pedestrian so that they can cross the river without any difficulty. With the time it
became very popular because of its beauty and the infrastructure and then it became an attraction.

Natural: All the tourist attractions that are the natural places and could be visited by the visitors
are the natural attractions. There is one category of it which is as follows:
 Natural attractions: The places which are naturally beautiful and visited by tourists are the
natural attractions of London. Some of the examples of them are Thames river, Virginia Water,
Queen’s Wood etc. All these places are visited by tourists from all around the world as they are
the part of beauty of London.
P2 Examination of importance of a range of different visitor attractions in relation to overall
purpose and impact upon economic growth
Tourist attractions play a major role in development of all the countries as well as the economy. In
London there are various places which are visited by tourists from different nations. All of them are vary
important for enhancing the growth rate of economy. Main purpose of all such types of attractions is to
increase the number of tourists from various nations so that the rate of economic growth could be
increased (Powell and Iankova, 2016). Description of purpose and importance of visitor attraction to the
local regional and national economy is as follows:
Madam Tussauds Museum: It is one of the main attractions which attract large number of
visitors every year. All the sculptures that are placed in this museum are made from vax and it is the main
reasons why people get attracted towards it. It is very important for the local, regional and nation
economy because the revenues which will be generated from the tourists will eb very high and it will help
to grow the economy. When the number of visitors will be increased then the income of London, England
and UK will be increased and it will result in very strong country.
Millennium Bridge: It is one of those attractions which were not made for tourism purpose. It
was mainly made for facilitating the pedestrians to cross the river without any type of struggle. With the
increasing number of visitors because of its beauty it was also declared as the attraction in London. Every
year a large number of visitors come to London to visit the bridge as it is very beautiful and its
infrastructure is very unique. It is very important for the economic growth at local, regional and national
level because the tourism which is generated by it is very high which will help to increase the visibility of
London.
Thames river: It is one of the best tourist places in London. It is a natural attraction and attracts
very high number of tourists every year. It is contributing in the growth of local, regional and national
economy as the revenues that are generated by it for the economic growth is very high. The number of
tourists for this attraction is increasing continuously as the ambiance around the river is very good which
help tourists to enjoy its beautiful view. It is the main reasons why it is very important for the local,
regional and national economy (Pantano and Dennis, 2019).
TASK 2
P3 Needs and motivations of various visitor types for a range of different visitor attractions
Different tourists are moving to a country in the tourist economy through their different
reasons. For this purpose, the tourism industry must develop its service planes according to their

requirements and wants. Various kinds of countries are attracted in this system by tourists for
their elegance, good product, efficient social and healthcare facilities, business opportunities,
academic method and learning process. That is why it is extremely important for the countries
people to recognize their distinctiveness and to increase their providers. Is not only focused on
nations but also organizations that provide their facilities in this method. There are more visitors,
who have sources of motivation to attend such as:
Health and medical tourist: Such types of tourists are part of the facilities that a certain centred
nation needs. Through this cycle some kinds of nation provide their citizens with reliable and
reliable medical facilities, which are strongly described then another. These nations' central
motivation for evaluating their programs provided to tourists with efficient and acceptable
programs. By their sound and efficient facilities and technological dimension, such something of
a tourism sector can get larger revenue. This can be recognized as the motive of tourists in that
tourist industry which is carried out into some of their country's facilities. The main motive of
tourist to check up their health in particular country and operate for long disease (Stienmetz and
Fesenmaier, 2019).
Business Tourist: These types of tourism organizations are centred on a business-related
adjective from that their investment projects are expanding in various countries. These kinds of
period are also comparable to the tourist industry, which would in one country build economic
development and institutional environment. In it the single individual also comes to analyze the
atmosphere and client expectations of a country for a specific product and service. Governments
need to construct their organizational term in this system and encourage it correctable for the
other one.
Educational tourist: These types of visitors refer to classmates as they are genarlly visiting
any location for the reason of putting understanding of that specific location and coming together
to gather data regarding the research topic. It provides support to broaden tourism industry across
numerous academic services. Specific museums and historical attraction in England including
the British Museum, the National Maritime Museum and the Queen's House encouraging some
unique information for these sites spot, with the aid of certified technician and travel agencies,
welcomes various students who are directly involved in native customs.
Adventure tourist: Such kinds of travel and tourist are looking for different sorts of
destinations to provide a successful adventure travel journey. Within this travel and tourism, a
single individual looks for various destinations depending on their preference; incoming tourists
are often carried out in the form of both these forms of travel and tour. Such forms of visits
include support to relieve tension and situate a person’s personal metal condition via moments of
happiness and fun. These forms of travel and tourism are usually marketed for vacations to
friends, family vacations and child region, and so forth. This form of travel and tourism offers
support to improve the income and economic development which includes social and forest
travel.

Sport and recreation tourist: Such visitors are either interested in sports, or if there are to watch
the games. If they are notified of a sports competition nearby the clients have told that they will
participate it might be a great opportunity to provide a little complimentary services. They can
come back at a time of night, or leave early the next morning. Asked them when they have any
just because at a given time, for instance: try to participate in their knowledge; too, by hoping
them fortune or saying that you keep hoping they will enjoy the performance (Suhartanto and
et.al, 2018).
P4 Discuss negative and positive social, cultural, economic and environmental aspects
Travel and tourism is one of the fast-growing industries which also affects the company 's financial
development and prosperity. In that phase, a country's amenities, localities, services, and other items are
supposed to retain and attract consumers. In addition to this, the UK government has implemented other
measures to boost the global tourism age, i.e. construction upgrades. It has had a significant effect on the
curiosity or preference of the customers. The key influence of the tourism industry is listed below and
the:-
Basis of difference Positive Negative
Economical Travel sector is available in
boosting opportunities for
employment; it also expands
the country's per capita
spending. If individuals have
amount of disposable income
and they would directly
contribute to GDP.
Persons are not likely to invest
larger salary on leisure events,
such as tourism, because of
financial turmoil. If market
growth and domestic success
impact.
Social and cultural Citizens tend to visit various
locations in this modern world
so as to explore fresh identity.
It's the major reason a
country's tourism sector
develops (Kirilenko,
Stepchenkova and Hernandez,
2019).
When a lifting operations in
many countries, it has to
consider a society at large
traditions, principles, or
values. If it doesn't happen
then users won't want to visit
countries or places like these.
Environmental In the United Kingdom
tourism generates a nation's
It decreases ethical
sustainability that led to study

nature reputation and boosts a
company's business operations
in one location to the next.
consumer displeasure, try to
adjust tourist industry.
TASK 3
P5 Feasibility study to understand various aspects
A feasibility study is an examination that reflects every one of the related factors of a project such
as fiscal, technological, legal, and defined to assess the probability of executing the project. Project
leaders use design documents to determine a program's advantages and disadvantages until spending lots
of time and resources in it. In this study focus on various aspects
Market demand: In present time increase demand of the destination of Madame Tussauds is regarded as a
well-known brand and provides a wonderful event. It is one of the country's most successful popular
tourism places growing tourists around the world are visiting. It has become one of the most desirable
locations public officials across the world that also aims to increase value and make this one of the
country's most successful recreational organizations. Madame Tussauds is mainly remembered for its wax
figures, the most popular tourist spot in the country, and is a location of culture and art that makes it a
destination for travellers (Millar, 2019).
Competition: Most of the destination can advertise their places to attract customers and create
competition. It has relevance with the accountancy common concepts to country with both the assistance
their procedure and service providers. It is affected by cultural, economic progress and patterns of the
countries. This is a phrase which is used to have distribute professional services next to tourist detailed
their new types of analysis. In this procedure a country's job security and exchange business solutions also
promote their participation to spur economic growth and the revenue of the country. Via the financing
strategy of this agency, the country also has a beneficial effect, which is why the country is also
supporting the tourism industry.
Financial viability: Not only does the tourist industry define a tight financial concept but it also
assists in the growth cycle. Governments include their participation in this phase to improve
economic, cultural and further growth so as to draw further tourists to their countries. In it, trade
would also generate new markets and incentives for the country to use its products financially,
not even in a country, and furthermore internationally. There are various locations that attracts to
visitors to visit in London such as, Madam Tussauds Museum, Millennium Bridge and
Thames river (Zeng, 2017).

TASK 4
P6 Different visitor management strategies
In order to achieve their growth and revenue require to analysis various management
strategies. There seem to be a range of accessible strategies that are implemented by the tourism
industry to offer the best of their products to a particular meeting. Managing such desirable
places is by no means an easy operation or method, as it requires enforcing various strategies and
programs for managing any problem or obstacle. There are several organizations that have
stepped forth to work in various ways to tackle conflict and concerns. There are various forms of
organizational structure that organization and government body use to effectively and efficiently
handle visitors:
Provide effective accommodation services: When guests arrived in the hotel that time require
to analysis their interest after that provide all the accommodations services as per the
requirement. This strategy can help to effectively connect with customer and satisfied their
requirements. Visitors are the essential visitors for the host nation that also enables in creating
earnings. It is also the position of the govt agency to understand the principles and significance
of the visitors. Therefore, it is their responsibility to provide appropriate guidance and effectively
regard them. Visitors are valuable assets for the community and also the nation, as it tends to
make that specific area popular all around the globe (Fallon, 2016).
Deal with the effects: Within this process, services provided to visitors are dealt with in a
suitable manner. Local council integrates their resources to provide professional services to
government officials. Visitors get drawn by the tourist department's facilities because these
organizations are focused on coping with the consequences which it occurs at any point of
service delivery. Thus the, the implementation of the settlement framework is essential to them.
Overseeing guest experience: It is very critical that the business look well after clients and
please them with their products. To do so, companies need to concentrate on their individual
needs and fill those in whole to provide quality services. This system would help to build a long-
term positive relationship with its consumers.
Administrating assets: As per this component, it can be called an influential requirement to
come to terms with both the ownership and investments in effort to expand the profundity of
visitors. Investments are the essential matters that are time-limited but that are underneath team
remains the best. This is a matter which the company overlooks. Visitor sector assets often
include accommodation, housing, resettlement must be ignored although triggering tourist
interest development structures for an unique area or region. It is recognized that there are
several locations requiring careful care and attention in managing these properties. For instance:
managing water supply can be raised as a major problem. As such, constructive possibility
should be chosen to make (Jiang, Ramkissoon and Mavondo, 2016).

CONCLUSION
As per the above report it has been concluded that Traveller attractions are typically refers to
a location that have influence or characteristic that catches the attention of visitors. This method
is based on a risk management that is addressing different facets of improving a person personal
awareness in relation to tourist industry and its importance. It is therefore necessary for some
countries people to recognize and appreciate the types of visitors, their desires or requests, all the
requirements needed the motivating method for tourists, and a comprehensive and sustainable
method of understanding that properly influences their growth. There are identified various
places in London that attract to people to visit in London. Every type of tourist arrives in the
nation with specific motive and requirements. There are defines the positive and negative side of
different aspects to define particular place requirements. Moreover, conduct feasible study to for
the customer attraction in which focus on market demands, competition and many others.
Additionally, analysis the various visitors management strategies in order to attract customer for
the nation.

REFERENCES
Books and Journals:
Hall, C. M. and Ram, Y., 2019. Measuring the relationship between tourism and walkability?
Walk Score and English tourist attractions. Journal of Sustainable Tourism. 27(2).
pp.223-240.
Stylidis, D. and Cherifi, B., 2018. Characteristics of destination image: Visitors and non-visitors’
images of London. Tourism Review.
Powell, R. and Iankova, K., 2016. Dark London: Dimensions and characteristics of dark tourism
supply in the UK capital. Anatolia. 27(3). pp.339-351.
Pantano, E. and Dennis, C., 2019. Store buildings as tourist attractions: Mining retail meaning of
store building pictures through a machine learning approach. Journal of Retailing and
Consumer Services. 51. pp.304-310.
Stienmetz, J. L. and Fesenmaier, D. R., 2019. Destination value systems: Modeling visitor flow
structure and economic impact. Journal of Travel Research. 58(8). pp.1249-1261.
Suhartanto, D. and et.al, 2018. Examining attraction loyalty formation in creative
tourism. International Journal of Quality and Service Sciences.
Kirilenko, A. P., Stepchenkova, S. O. and Hernandez, J. M., 2019. Comparative clustering of
destination attractions for different origin markets with network and spatial analyses of
online reviews. Tourism Management. 72. pp.400-410.
Millar, M., 2019, August. The 9th Annual Advances in Hospitality and Tourism Marketing and
Management Conference, Portsmouth, United Kingdom, July 2019. In Journal of
Convention & Event Tourism (Vol. 20, No. 4, pp. 294-295). Routledge.
Zeng, B., 2017. Cultural centre, destination cultural offer and visitor
satisfaction. Sustainability. 9(11). p.1984.
Fallon, F., 2016. Dragon boat intangible cultural heritage: Management challenges of a
community and Élite sport event as a tourism experience. The handbook of managing
and marketing tourism experiences, pp.155-174.
Jiang, Y., Ramkissoon, H. and Mavondo, F., 2016. Destination marketing and visitor
experiences: The development of a conceptual framework. Journal of Hospitality
Marketing & Management. 25(6). pp.653-675.
Gou, S. and Shibata, S., 2017. Using visitor-employed photography to study the visitor
experience on a pilgrimage route–A case study of the Nakahechi Route on the Kumano
Kodo pilgrimage network in Japan. Journal of outdoor recreation and tourism. 18.
pp.22-33.

Alananzeh, O. A. and et.al, 2018. The impact of customer relationship management on tourist
satisfaction: The case of Radisson Blue Resort in Aqaba city. Journal of Environmental
Management & Tourism. 9(2 (26)). pp.227-240.