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Analysis of E-Commerce and M-Commerce (PDF)

   

Added on  2021-05-31

13 Pages2435 Words52 Views
Running head: M-COMMERCEM-COMMERCEName of the StudentName of the UniversityAuthor Note

M-COMMERCE1Executive SummaryThe given report throws light on the innovation of mobile commerce within the realm oftechnological within the dimension of innovation. The chosen topic for the paper is M-commerce. The report follows a structured format whereby a brief introduction has beenprovided followed by the change in the various organizational procedures have been analyzed.The different milestones of the given innovation has been analyzed. Lastly, certainrecommendations with respect to the future of the given innovation have also been provided.

M-COMMERCE2Table of ContentsMobile commerce within Technological Innovations.....................................................................3Introduction......................................................................................................................................3Area of innovation with respect to the focus...................................................................................3Milestones for innovation................................................................................................................5Innovation has affected organizations management approach........................................................6Concluion.........................................................................................................................................7Recommendations............................................................................................................................8References......................................................................................................................................10Appendix........................................................................................................................................12

M-COMMERCE3Mobile commerce within Technological InnovationsIntroductionInnovation can be defined as a new method with the help of which an organization canmake excessive progress in a particular field or a dimension. In other words, innovation givesrise to better solutions which assist in meeting of the requirements. Such an innovation processcan take place in various dimensions which range from processes, products, services,technologies and even business models. Innovation seeks to make the entire business processmore effective so as to ensure that the business does not have to combat against the obsoleteprocedures which make it unsuccessful in the business domain (Niranjanamurthy et al. 2013).As stated earlier, innovation can be of different types. In the given report, thetechnological innovation will be discussed along with practical examples. Technologicalinnovation can mostly concentrate on use of technical knowledge and tools of different productsand services which will enhance the features offered to the consumers (Alkhunaizan and Love2013). Technological innovation comprises of activities which contribute to the designing anddevelopment of different products which improve the present products and help in increasingtechnological knowledge. The m-commerce technological innovation will be discussed in thisaspect.Area of innovation with respect to the focusThe mobile commerce was a term which was used by Kevin Duffey when the GlobalMobile Commerce Forum was launched in order to deliver the capabilities of e-commercedirectly into the customer`s hands with the access of wireless technology (Lu et al. 2015).

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