Managing Innovation in Organization

Running head: MANAGEMENT
Managing Innovation in Organizations
Name of the Student:
Name of the University:
Author Note:

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Executive Summary:
The objective of the report is to provide an insight to m-commerce. The faster growth of the
mobile commerce had been driven by various factors that included the enhanced level of
computing power of handheld wireless device, increase of applications in m-commerce and
broader resolution of the security issues. The report discusses about the most significant
milestone for the innovation and the way the innovation affects the management approach along
with a mention of the examples. The report also provides an insight into future developments of
innovation for the organization.

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Table of Contents
Introduction:....................................................................................................................................3
1. Discussion about Mobile Commerce within Technological Innovation.....................................3
2. Discussion of Most Important Milestones for this Innovation....................................................5
3. Discussion on How the Innovation Affected Management Approach of Organization.
Explanation with Examples.............................................................................................................7
4. Recommendations of Three Future Development of This Innovation for Organization.............8
Conclusion:......................................................................................................................................9
References:....................................................................................................................................10
Appendices....................................................................................................................................12

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Introduction:
The report aims at providing an insight into technological innovation. The area of
innovation chosen for this particular report is mobile commerce. Also referred as m commerce or
m-commerce, mobile commerce refers to usage of wireless and handheld devices like tablets and
cellphones for conduction of online commercial transactions including the sale and purchase of
the products, paying bills as well as online banking. With the emergence of advanced
technological innovation, the usage of the m-commerce is on rise. Mobile commerce had been a
larger subset of the electronic commerce (Pinto 2020).
1. Discussion about Mobile Commerce within Technological Innovation
Mobile commerce or m-commerce represents buying and selling of the service and the
goods through devices like tablets and smartphones (Chong 2013). It allows customer in
accessing the online platforms of shopping without even using desktop computer. Examples of
m-commerce included mobile banking, in- app purchasing and the apps related to virtual
marketplace like Amazon Smart phone app or the digital wallet like Android Pay, Samsung Pay
and the Apple Pay. With the passage of time, delivery of the content over the wireless device
became faster more scalable and secured. According to research conducted in the year 2017, out
of the overall e-commerce sales, m-commerce accounted for close to 34.5 percent.