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Managing a Successful Business Report - Marriott Hotel

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Added on  2020-07-22

Managing a Successful Business Report - Marriott Hotel

   Added on 2020-07-22

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MANAGING ASUCCESSFUL BUSINESS
Managing a Successful Business Report - Marriott Hotel_1
Table of ContentsINTRODUCTION...........................................................................................................................3PART 1............................................................................................................................................3P1 Aims and objectives of a project.......................................................................................3P2 Suitable project management plan....................................................................................1P3 Work breakdown structure and Gantt chart to provide time frame...................................3PART 2............................................................................................................................................4P4 Small scale research by applying qualitative and quantitative method.............................4PART 3............................................................................................................................................6P5 Data analysis by using suitable tools and techniques........................................................6P6 Appropriate recommendations as per the research.........................................................13P7 Reflective report..............................................................................................................13CONCLUSION..............................................................................................................................14REFERENCES..............................................................................................................................15
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INTRODUCTIONCooperative Social responsibility is said to be an important element for an organisation asthey have to face some or the other duties in the society that are to fulfilled in order to satisfy theneeds and wants of customers. In a society there are chances of arising new problems thus, it isimportant that company utilises all the aspects and approaches in a proper manner (Baiden andPrice, 2011). Corporate social responsibility is the duties of the profit earning companies towardsthe society, government, people, minorities of the country and environment etc. The companyshould take care of the various duties that are to be accomplished by firm while working in legalad ethical framework of society. The Marriott hotel is working ethically and legally in thebusiness environment in order to gain competitive advantage and goodwill through actingactively towards the CSR activities. In this report the connection between CSR activities and theachievements of sustainable objective are investigated by the researcher. For the background ofthe research topic it can be studied that CSR activities are having great significant in developinghigher profitability of the firm. The Marriott hotel chain is continuously engaged in developingtheir corporate responsibilities to the environment and the society. The company is activelyengaged in reducing child labour practices in the business environment.PART 1P1 Aims and objectives of a projectCorporate social responsibility are the are the duties and responsibility of the companiesto share the some part of the profit to the society people and for protection of naturalenvironment. This is followed by implementing ethical and legal actions by the firm in thefunctionality and operations of the firm. The company should be responsible towards the societyan people and the environment who are contributing in the increasing goodwill andcompetitiveness of the organisation directly or indirectly (Bakker and et. al., 2011). This is allthe action plan as the corporate social responsibility of an business entity. Marriott is activelyengaged in delivering corporate social responsibility in the practical world. The companies ishighly active in developing various action plan in the operations in order to protect naturalenvironment through reducing the carbon foot-printing in the operations of organisation.
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Title: Corporate Social Responsibility (CSR) and its importance for sustainability andcompetitive advantage.Aim: The aim of the research project is to implementing CSR activities withinorganisations to meet sustainable objectives.Objectives:The objective of the research project is to evaluating the significance of corporate socialresponsibilities of Marriott hotel in growth of the firm.To describe the various aspects which influence the gaining competitive advantage inmarketplace by the firm.To analyse the influencing factors which affects attaining sustainable gaols of theMarriott hotel in practical working environment (Beringer, Jonas and Kock, 2013).To determine the relationship between the CSR activities with development of goodcompetitive advantage of the firm and achieving all sustainable objectives of Marriott.Determining the role of corporate social responsibility of Hilton in gaining competitiveadvantage in commercial environment.Research QuestionDescribe the role of Corporate social responsibilities action plan in attaining thesustainable growth in the Marriott hotel chain?Evaluate the interconnection between the developing competitive advantage inmarketplace by Marriott hotel with the engagement of organisation in accomplishingtheir corporate social responsibility in working environment?Identify the influence of the CSR activities in the internal functioning of variousoperations of Marriott hotel in workplace?Identify various types of action plan and approaches which can be developed by Marriotthotel in order to accomplish sustainable objectives of the organisation withimplementation of CSR action plan in particle world effectively?P2 Suitable project management planProject management Plan is a kind of document that helps an organisation in executingthe project in a better manner. Therefore, for this, it is required that they monitor theperformance on a regular basis (Chang, Walters and Wills, 2013). It is used by most of thecompany in order to expand the business in different areas. Thus, it is important that company1
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