Managing a Successful Business Project

This project analyzes the positive cultural, economic, and ethical impacts of globalization on British Telecom, a leading telecommunications company. It examines the company's business functions and explores how globalization has influenced their performance. The project also includes a detailed research plan, data analysis, and recommendations for British Telecom to further enhance its global business operations.

Managing a successful
business project

Table of Contents
...................................................................................................................................................1
INTRODUCTION...........................................................................................................................3
Background of the Research.......................................................................................................3
Aims and objectives of the project .............................................................................................6
Research Plan..............................................................................................................................7
Work Breakdown Structure and Gantt chart for the Project.....................................................10
Research Methodology and Data Collection ............................................................................12
Analysis and interpretation of both Qualitative and Quantitative data:....................................15
Recommendation on findings...................................................................................................19
Reflection..................................................................................................................................20
CONCLUSION .............................................................................................................................22
PERFORMANCE REVIEW AND SELF-ASSESSMENT..........................................................22
PROJECT LOGBOOK..................................................................................................................23
REFERENCES..............................................................................................................................27
2

INTRODUCTION
Managing a business in a more successful way at the time of globalisation so that strong
market position can be attained at a global level. Globalisation introduces as an effective process
through which different nations integrates with together via the exchange of goods, services,
technology, skilled and unskilled labour etc. British Telecom company, a United Kingdom based
organisation is taken for the purpose of completing the present assignment report. It deals with
rendering communication services throughout the world (Ariely, 2012). This report will analyse
the positive cultural, economic and ethical impacts of globalisation on various functions of
British Telecom. The aims, objectives and project management plan taking into consideration
the basic concepts like time scale, kinds of research like primary , secondary qualitative and
quantitative. Lastly data recommendation and data interpretation have also done so as to
facilitate an organisation to carry out its decision to enhance business at a global level.
Background of the Research
Globalisation is the process of products, services as well as people across different
nations. It describes the growing interdependencies of the world's economies, cultures and
population brought in by worldwide trade between nations in goods and services, technologies,
flow of information, resources, finance, etc.
British Telecom is engaged in giving telecommunication facilities in multiple number of
nations such as United Kingdom, United states etc.. Additionally, it renders its communication
services to approx more than 180 nations (Crane and Matten, 2016). Moreover, the company has
already achieved its great success at an international level as its delver excellent and
differentiated customer services to a great level. Furthermore, the company has decided to
enlarge its business operations across other different nations in order to achieve stronger brand
image than its competitors. Company must require taking a proper support from the different
departments in order to increase their scale of operations at global level. Here are briefly
described:
Operations: Operating business at global level requires communication with different
clients with an objective of getting their support to achieve stability in new market. In addition
to this its the responsible of Operation department to establish better ordination between different
department of an organisation so as to minimise the duplication of work.
3

Marketing: It refers as a main department of an organisation which is responsible to
create awareness about the goods and services an organisation is rendering to its customers at the
nation in which the company has decided to expand its business. Therefore, marketing
department can achieve a success only if the company allot experience employee in marketing
department who possess expertise and enough knowledge about how to influence and to create
awareness about goods and services in marketplace
HR: To attain sustainable growth in new market segment in short period of time it is very
much essential for British Telecom company to hire HR who possess knowledge about different
language, culture of different nation. As its the responsibility of HR department to select and
recruit best candidate who can effectively deal with different types of clients while enhancing
business at global level.
Accounting: While expanding business at global level there take place lot of paperwork
and transaction and it is very much essential to record each transaction in the book of account of
British Telecom organisation. Thus, in order to store and keep data safe there will be the
requirement of accounting department so that they can get to known about the expenses the
company is incurring while expanding operations at international level.
Effect of globalisation on business within UK
Globalisation refers as an effective process of free movement of goods, services and
people across different nations. It describes the growing interdependencies of the world's
economies, cultures and population brought in by worldwide trade between nations in goods and
services, technologies, flow of information, resources, finance, etc. There are certain positive
effects of globalisation discussed below(Cleveland, Laroche and Hallab, 2013) :-
1. Economic Impact: This is related to the financial condition and profitability of the
British telecom. Globalisation has increased the way of enabling financial stability and
generating revenues and it has various impact on world's economies of British Telecom
that are discussed below :-
 More efficient markets : It is something, what very economic system endeavour
for. An efficient market is one for British telecom where, there is an reaction
between what purchaser are willing to give amount of capital for a products or
services and what sellers are willing to sell. It will enhance the British Telecom,
4

to improve their way of producing services by outsourcing process, purchasing for
overseas supplier which will offer discounts, etc.
 Increased competition : If British Telecom will have multiple competitors in the
market, then this will be beneficial for them as it will enhance the quality of their
products and services. When they will offer their services in global market, then it
will give customers various options and alternatives to choose from.
 Stabilize security : Globalisation is useful in heighten the world's security. It will
be very important in stabilising the security. This helped in reducing conflict
between various nations as due to the fact of financial dependency on another
country.
2. Cultural Impact: From the visual aspect of globalisation, culture is the process of
socialization of an complex internal existence that takes signifier and activeness in social
life. It introduces to the life as well as work of people, families and societies. Positive
cultural impact of globalisation on British telecom is discussed below(Cleveland,
Laroche and Hallab,, 2013) :-
 Accessibility : Through globalisation and worldwide access to internet facilities, asserts
the individual cultural identity in British telecom.
 Trade agreements : With trade agreements and telecommunications, corporate culture
has made it possible for British telecom to be globally wired and plugged into various
technologies.
 Enhance indiscriminate culture: They will permit free and discriminate operations of
transactional corporation in the functioning of British telecom, enhance free economies
in export and import.
3. Ethical Impact: Business strategies includes business ethics for the purpose of
betterment of employees as well as an organisation. British telecom has gained a
competitive advantage, goodwill and recognition. It helped them to attract a manpower
and enhances healthy working atmosphere. All this will help them in generating profits
and healthy competition. It further enables in preventing the unethical practices like
cybercrimes, ensures security of employees like harassments, molestation, etc. It is useful
in analysing the human needs in global world, assures protection of society, etc.
5

Aims and objectives of the project
Aims of the Project .
“To analyse the positive cultural, economic and ethical impacts of globalisation
on various functional departments of an organisation”- A case study on British
Telecom.
Objectives
 To understand the basic concept of globalisation
 To examine the impact of globalisation on various functional department of an
organisation
 To examine the factors affecting the British Telecom organisation at the time of
enhancing business at international level.
 To evaluate the impact of globalisation on business performance and success of
British Telecom organisation.
Research Plan
Project Title To investigate the positive impact of cultural, economic
and ethical factors of globalisation on multiple functional
aspects of company- A case study on British Telecom.
Project Plan
Company Name: British Telecom
Cost To expand business at global level, BT requires to invest
46000 pound which can be spend on different activities
such as purchasing plant, acquiring advanced
technologies, recruitment of employees etc.
Cost break down of project
Basis Cost
Investment in fixed assets £ 20,000
Cost of research and
development
£ 2000
Employees Training £ 10,000
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Resources for Training and
Development
£4,000
Cost of implementing
changes in HR department-
£ 10,000
Total £ 46000
In order to complete each activities of research such as
development of aims and objectives, creation of literature
review, development of research methodology, collection
and analysis of data, conclusion and recommendation, and
submission of project. All these are main activities and for
completing these activities, researcher require £500.
Cost break down of Research:
Basis Cost
Cost of data collection £ 200
Cost of communication £ 50
Cost of communication of results
with stake holders
£ 100
Any other cost £150
Total £ 500
Scope Research has wide scope which will help a reader by
increasing its knowledge and skills about the
globalisation. Researcher will widen its scope level by
raising the understanding and knowledge power in respect
of different techniques and tools followed to execute the
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research in an appropriate manner to draw valid
conclusion of the project plan (Falguera, Aliguer and
Falguera, 2012). .
Time For completing each activities of research such as
development of aims and objectives, creation of literature
review, development of research methodology, collection
and analysis of data, conclusion and recommendation, and
submission of project. For this, 5.6 months require by
researcher.
Quality Researcher should use qualitative methods like primary
source of techniques to collect valid and accurate data
which will also help to maximise the quality level of
research too. As qualitative research help an investigator
by providing quality data or information regarding the
impact of globalisation.
Communication In order to communicate each information about the topic,
researcher can use different modes of communication like
through direct call, through personal meetings, e-mails,
online invitation etc. to collect valuable as well as accurate
data
Risk It is another important aspect which the researcher must
considered while project plan, as this factor term to be
contingent and complex in nature and can effect business
positively and negatively during enlargement of business
at global level. Whereas researcher may also face certain
risk like poor support of respondent in rendering accurate
and valuable data to the researcher. So, it is very much
8

essential for the researcher to make proper strategies and
plans accordingly so as to eliminate the risk factors.
Resources Optimum utilisation of resources plays an essential role in
the overall development and accomplishment of
competitive edge at global level. So researcher must make
proper utilisation of its resources like technology,
manpower, funds etc. On the other hand, researcher
focuses on attaining resources such as books, journals,
articles etc. to gather reliable data.
Work Breakdown Structure and Gantt chart for the Project
Work break down structure: It is defined as the practice of decomposition of the
teamwork into different manageable sections. Additionally, it helps in defining the scope into
manageable chunks so that project team can easily understand and can accomplish the task on
time. It consists of several elements like goods, services, workers etc (Mhamed, 2012).
Moreover, this structure can also be beneficial to analyse the requirement of funds, resources for
the project plan to accomplish task on specified time period.
9

Gantt chart: It introduces as a type of bar chart which is being developed for the purpose
of production control and it is being used by British Telecom company so as to render the
graphical illustration of the schedules of various task of project as it help to plan and to tract
specific task in a project (Morris and Geraldi, 2011). On vertical axis of the chart it list the task
which need to be performed, whereas on horizontal axis it list the time interval within which
each task need to be accomplished.
01/11/
18 to
07/11/
2018
08/11/2
018 to
19/11/2
018
20/11/
2018
to
05/12/
2018
06/12/2
018 to
02/01/2
019
03/01/2
019 to
13/02/2
019
14/02/20
19 to
11/03/20
19
12/03/2
019 to
25/03/2
019
26/03/20
19 to
03/04/20
19
04/04/1
9 to
04/04/2
019
Introducti
on
Aims and
objectives
Project
manageme
nt plan
Research
methodolo
gy
Data
collection
Data
analysis
Reflective
undertakin
g
10

Conclusio
n and
recommen
dations
Submissio
n of final
report
Research Methodology and Data Collection
Research methodology:
It is a method which is applied by researcher to collect, analyse and examine the
gathered data on the chosen topic. Moreover, research methodology also helps in answering two
questions about how the data is accumulated and how it is used. Therefore, investigator collects
the data through questionnaire and analyse through inductive techniques in order to draw valid
conclusion.
Type of Research
Primary and Secondary
Quality and Quantity
Research refers to the systematic investigation of facts and
figures to reach to new conclusion. Moreover, it is defined
as an analysis of problem or concern by using scientific
methods. Two types of research methods are there namely
primary as well as secondary explaining underneath:
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 Primary research: It is method to collect first-
hand information using surveys, interviews,
questionnaires etc. In the present research,
questionnaire tool is opted to collect accurate and
reliable data (Fisher, 2011).
 Secondary research: While carrying out research
through this method, researcher makes use of those
information which has already used or publicly
available. It mainly includes public research
reports in survey, internet or in library.
 Qualitative research: This method is opted if the
researcher wants the exact views, behaviours and
beliefs of others. In addition to this with the help of
this method it will be very easy for the researcher
to determine the actions and behaviour of the
individuals as well as it limit the researcher to
select the entire population. Moreover, collecting
information through qualitative research methods
like questionnaires, focused group etc. increases
accuracy and reliability if data.
 Quantitative research: It is termed to be the
structural way of collecting and analysing
information which are obtained from different
sources and it mainly involves uses of
mathematical tools, statistical and computational
tools like online surveys, articles to drive valid
result. Additionally, it tries to quantify the problem
and understand how prevalent it is to determine
the projectable outcome to a large population.
Data collection:
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It introduces as an effective process applied by researcher to collect accurate amount of
data about the topic. Therefore, to execute this project plan more effectively researchers takes
into consideration questionnaire method to accumulate reliable data for research.
Questionnaire:
It is a research instrument which consist of series of questions to collect views of
respondents about the research topic. Researcher has taken this method into consideration as it
helps to draw valid conclusion whether to carry out its project plan to expand business at a global
level or not.
Questionnaire
Qualitative research Questions:
Q1) Do you know about the phenomena of globalisation?
A) Yes
B) No
Q2) Does globalisation possess pleasing effects on cultural, economic and ethical aspects?
A) Yes
B) No
Q3) Mention any factor that can impact of how various culture can impact the working
performance of British Telecom while expanding business at global level?
A) Improve the overall working performance of the corporation
B) Deteriorate the brand identity at global level
C)Slowdown of profitability
Q4) Which factors restrict British Telecom to enter market at global level?
A) Cultural factors
B) Currency fluctuation
C) Economical factors
Q5) Specify the benefits which the British Telecom company can achieve while expanding
business at global level?
A) Market share expansion
B) Sales revenue increment
Quantitative research questions:
Q1) Which resources should the British telecom must consider while expanding business
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at global level?
A) Funds
B) Technology
C) Human resource
Q2) Specify the factors which influence other nations organisation to carry out their
business in their area?
A)Decrease in unemployment rate
B) Increase in standard of living of people
C) Increase in economic growth rate
Q3) Which aspect must be considered by marketing department to increase sales
revenue??
A)Updated marketing tools and techniques
B) Taste and preferences
C) Competitors analysis
Q4) How can the barriers of globalisation be overcome?
A) By carrying out appropriate research
B) proper staff training
C) Proper coordination between employees and management
Recommend ways to British Telecom company regarding how they can enhance business
at global level?
Sample size:
For selecting sample size there are basically two types of research sampling which is
provability and non-probability. Thus, the investigator can select 20 respondents with the help
of random sampling method. Here the population are the British Telecom stakeholders likes
employees, customers, management etc.
Analysis and interpretation of both Qualitative and Quantitative data:
In order to draw valid conclusion researcher takes into consideration thematic
interpretation techniques to make an analysis and interpretation of the questionnaire in an
accurate and appropriate manner (Pieterse, 2015).
Interpretation of qualitative research data:
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Q1) Do you know about the concept of globalisation?
Answers Participants
Yes 18
No 2
Interpretation: It can be summarised from the view of 20 respondents that majority of
them are aware about the term globalisation. 18 respondents are having accurate knowledge
regarding the same concept whereas the remaining 2 doesn't.
Q2) Does digitalisation makes positive impact on cultural, economic and ethical aspects?
Answers Participants
Yes 13
No 7
Interpretation: It can be concluded that among 20 respondents, 13 of them specifies that
digitalisation makes positive impact on cultural, economic and ethical aspects, whereas rest 10 of
them says no it doesn't possess pleasing impact on cultural, economic and ethical aspects.
Q3) Mention any factor that can impact of how different culture can affect the working
performance of British Telecom while expanding business at global level?
Answers Participants
A) Improve the overall working performance
of the corporation
10
B) Deteriorate the brand identity at global
level
5
C)Slowdown of profitability 5
Interpretation: It can be concluded that 10 out of 20 respondents specifies that
improvement in the overall working performance of the corporation will be increased while
15

expanding business ta international level. Other 5 of them specifies that brand loyalty will be
deteriorate while expanding business ta global level. Whereas rest 5 of them says that
profitability will slow down.
Q4) Which factors restrict British Telecom to enter market at global level?
Answers Participants
Cultural factors 11
Political factor 9
Interpretation: From the above-mentioned graph it can be concluded that 11 out of 20
respondents specifies that cultural factors restrict British Telecom to enter market at global
level. Whereas rest 9 of them specifies that political factor of other nation will affect the most
and will restrict British Telecom to enter market at global level.
Q5) Specifies the benefits which the British Telecom company can achieve while expanding
business at global level?
Answers Participants
Market share expansion 11
Sales revenue increment 9
Interpretation: From the above graph it can be recommended that 11 of them says that
one of the benefits which the British Telecom company will receive is that it will lead in market
share expansion. Whereas rest 9 of them specifies that sales revenue will increase.
Interpretation of quantitative research data:
THEME 1: Which resources should the British telecom must consider while expanding
business at global level?
Answers Participants
Funds 60.00%
Technology 20.00%
Human resource 20.00%
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Interpretation: It can be interpreted that 60% of selected 20 respondents i.e. 12 specifies
that British telecom must consider funds as an important resource while expanding business at
global level, on the other side 20% of them says technology factor must be considered. Whereas
rest 20% of them specifies that human resources must be given due consideration while
expanding business at global level.
THEME 2: Specify the factors which influence developed nation organisation to carry out
their business in their area?
Answers Participants
Decrease in unemployment rate 60.00%
Increase in economic growth rate 40.00%
Interpretation: From the above-mentioned graph it can be recommended that 60% of 12
respondents says that decrease in unemployment is one of the factors which influence other
nations organisation to carry out their business in their area. Whereas rest 40% of them specifies
that increase in economic growth rate influence other nations organisation to carry out their
business in their area
THEME 3: Which aspect must be considered by marketing department to increase sales
revenue?
Answers Participants
Updated marketing tools and techniques 50.00%
Taste and preferences 20.00%
Competitors analysis 30.00%
Interpretation: It is clearly seen from the above figures that 50% of 40 respondents
thinks by updating marketing tools and techniques marketing department can easily increase its
sales revenue. Other 20% of them says that by identifying the taste and preferences of the
customers marketing department can easily increase its sales revenue. Whereas rest 30% specify
that competitor’s analysis will help in increasing the sales revenue
17

THEME 4: How can the barriers of globalisation be overcome?
Answers Participants
Conducting Ethical practices 40.00%
By carrying out appropriate research 20.00%
Proper staff training 20.00%
Proper coordination between employees and
management
20.00%
Interpretation: It can be concluded that 40% of 20 respondents specifies that conducting
ethical practices help in eliminating barriers of globalisation whereas the other 20% thinks that
by carrying appropriate research barrier of globalisation can be overcome while expanding
business at global level. Whereas rest 20% of the specifies that through proper staff training
barriers can be overcome. Other 20% of them says that through proper coordination between
employees and management barrier of globalisation can be overcome while expanding business
at global level.
Thus, overall it can be concluded that majority of population are in favour of project plan
of British Telecom company that they should go for expanding business at global level.
Recommendation on findings
It is recommended to British Telecom company from the above evaluation of data that an
organisation can achieve a successful growth and competitive advantage with it strong brand
image in marketplace only if the company will make suitable strategies and policies which will
be helpful in taking effective decision. Therefore, below mention are certain actions which the
British Telecom company can take in order to expand business at global level (Santos, 2012).
 British Telecom company can render staff training either through on the job or through
off the job so as to increase the skills and capabilities of workforce.
 It can also motivate its marketing manager to be fluent in different language so that
he/she can easily understand the culture, language and preferences of different customer
who belong to different culture.
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 British Telecom can gather its financial resources through various sources like through
shareholders’ funds, banks etc.
 Moreover, company can also give training to its employees in respect to make best and
optimum utilisation of resources.
 Most important of all British Telecom company needs to hire staff from different location
so that it become easy for them to understand the needs, preferences of different people
who belong to different cultural nations.
Reflection
As this assignment is based on managing of successful business project which is term to
be the major objective of every organisation. The main technique which can be used by an
organisation is of globalisation as with its helps company can easily enhance its market share. As
the main aim of the researcher was to analysis the impact of different elements of globalisation
on distinct business functions of British Telecom. In order to carry out this research I have used
several tools and techniques in the form of primary as well as secondary data to collect valuable
data. Moreover, I have also used the technique of questionnaire in order to collect accurate data
about the positive cultural, economic and ethical impacts of globalisation on various functional
departments of an organisation. Thus, while carrying out this research I have faced various
difficult two among them are inaccurate time management and lack of communication skill. I
have face difficult in communicating with different cultural people in different languages. so, in
order to complete my research on time I have divided time schedule for each task and tried to
complete each on time. On the other hand, in order to improve my communication skill, I have
try speaking in group as well as should render some presentation in front of public so as to
increase my confidence level which will also help me to improve my communication skill.
Gibbs reflective model:
Thus, with the help of Gibbs model of reflection I can easily reflect what all task I have
performed and what all issues I have faced and how I have tackled with all such issues while
carrying out the research. As Gibbs reflective model is used in several situations and is a useful
method of evaluation oneself so as to improve the proof and understanding of practice-based
learning. Thus, given is the table which specify that what all issues I have faced and how I have
19

tackled them and what all I can do to overcome them so that future research can be carried out
effectively.
Here are the skills which I need to develop:
Competency How I have developed in this
area
Why I need to do to develop
further in the area
Research skills I have developed this skill just
because I possess the
probability to learn and go
through more and more books,
library journals, magazines etc.
Further to develop in this area I
must learn about different
methods of research like
qualitative, primary etc.
Communication Skill I can improve this skill by
building up of my confidence
level and by improving my
body language.
This will help me to carry out
my further research more
appropriately.
Progress monitoring I can improve this skill by
attending various seminars and
conferences.
I need to use my progress
monitoring skills so that I can
easily control and monitor the
team members of project.
Time management I have developed this skill by
looking at my senior
researcher .
Further to develop in this area I
must learn how to manage time
and this can be done by
segregating the time schedule
of each task.
CONCLUSION
From the above mentioned data, it has been concluded from the above report that
managing a successful business plays an essential role for every organisation and it cannot be
achieved without the support of globalisation. British telecom can successfully enlarge its
20

business at global level if all departments such as HR, Finance, marketing etc. provides well
support in their expansion. It also been identified from the primary method of data collection that
an organisation requires to give training and development programs to their staff so that
workforce is more eligible to provide maximum contribution towards expansion of business.
PERFORMANCE REVIEW AND SELF-ASSESSMENT
Learner Name
Project Title “What are the positive economic, cultural, and
ethical impacts of globalisation on different business
functions within an organisation”. A case study on
British Telecom.
Important stages  Formulation of Aims and objectives
 Preparation of project development
plan
 Aggregate data
 Interpretation
 Recommendation and conclusion
Key factors you learned from the
project
Project assists me in acknowledging information
about globalisation along with challenges faced by
organisation while performing business operation on
global basis. Also, it supports me in understanding
importance of different departments like accounting,
marketing etc.
What skills did you develop Focus on improving my leadership and team building
21

skills which will benefit me in future research.
Discuss the project management skill
you developed
I became efficient in researching methods and tools
in appropriate manner.
Project
Did the project achieve its aim?
yes
Was the Team efficient:
Yes
Did the project succeed:
Yes
PROJECT LOGBOOK
Project Logbook
Name:
Project title: “To analyse the positive impact of cultural, economic and ethical factors of
globalisation on different functional aspects of an organisation”- A case study on British
22

Telecom.
Date:
Update on weekly /tasks achieved
Points to consider:
What have you completed ?
To identify the positive cultural , economic and ethical effect of globalisation on different
business departments.
Did you fulfil requirements ?
YES
Are you on track and within deadlines set?
YES
Did you need to make any changes to your project management plan?
YES
Any risks and/or issues identified?
Points to consider:
Did you identify risks/issues with a lack of skills required for undertaking research/tasks?
Yes, lack of resources and time are major restrictions to conduct an effective research.
Did you identify any additional risks/issues that have an impact on the project management
plan?
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No
Problems encountered
Points to consider:
What barriers
did you face?
Lack of money
and time
How did you
overcome
them?
I prepare a
proper time
schedule and
for financial
help I ask my
friends and
tutors.
New ideas and change of project direction
New idea like use of secondary method can also be useful as it consumes less time.
What have I learnt about myself this week?
Points to consider:
How did I feel when I had to deal with tasks/problems? Did I find it useful to complete the
tasks?
Hesitation was the one of the problems I face but as the research continues, I was having no
such problem.
How well have I performed? What did I contribute? What can I improve on next week?
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Satisfactory level of performance. I was able to accomplish aims and obe3jctives
How might this learning apply in the future?
In order to conduct research work in future his learning can be applied.
Tasks planned for next week
Points to consider:
Which tasks are priority?
Have you set aside enough time for completion?
Yes
Project plan status to date (on, ahead, behind)
Supervisor comments to address
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three countries. Nations and Nationalism. 18(3). pp.461-482.
Cleveland, M., Laroche, M. and Hallab, R., 2013. Globalization, culture, religion, and values:
Comparing consumption patterns of Lebanese Muslims and Christians. Journal of
Business Research. 66(8). pp.958-967.
Cleveland, M., Laroche, M. and Hallab, R., 2013. Globalization, culture, religion, and values:
Comparing consumption patterns of Lebanese Muslims and Christians. Journal of
Business Research. 66(8). pp.958-967.
Crane, A. and Matten, D., 2016. Business ethics: Managing corporate citizenship and
sustainability in the age of globalization. Oxford University Press.
Falguera, V., Aliguer, N. and Falguera, M., 2012. An integrated approach to current trends in
food consumption: Moving toward functional and organic products?. Food Control.
26(2). pp.274-281.
Fisher, E., 2011. What practitioners consider to be the skills and behaviours of an effective
people project manager. International journal of project management, 29(8). pp.994-
1002.
Mhamed, A. A. S., 2012. Globalisation and higher education in the Arab Gulf States.Pekuri, A.,
and et. al., 2014. Managing value creation: the business model approach in construction.
International Journal of Business Innovation and Research, 8(1). pp.36-51.
Morris, P. W. and Geraldi, J., 2011. Managing the institutional context for projects. Project
Management Journal, 42(6). pp.20-32.
Pieterse, J. N., 2015. Globalization and culture: Global mélange.
Rowman & Littlefield.Stromquist, N. P. and Monkman, K., 2014. Defining globalization and
assessing its implications for knowledge and education, revisited. Globalization and
education: Integration and contestation across cultures. 1. pp.1-21.
Santos, F. M., 2012. A positive theory of social entrepreneurship. Journal of business ethics.
111(3). pp.335-351.
Online
Difference Between Primary and Secondary Data. 2018. [Online]. Available through:
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