Managing a Successful Business Project

Managing a Successful
Business Project

Table of Contents
Title: To evaluate talent management strategies that contributes in employee retention and
attraction within electronic sector. A study on Apple.....................................................................1
CHAPTER 1: INTRODUCTION....................................................................................................1
1. Overview of the research.........................................................................................................1
2 Background information of organization..................................................................................1
3. Aim and objectives..................................................................................................................1
4. Research questions...................................................................................................................2
5. Project management plan.........................................................................................................2
CHAPTER 2: LITERATURE REVIEW.........................................................................................4
Effectiveness of strategic talent management..............................................................................4
Roles of leaders and manager in developing and managing talent within an organization.........5
Strategy for managing and retaining talent..................................................................................5
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................6
CHAPTER 4: DISCUSSION AND ANALYSIS............................................................................7
Chapter 5: Reflection.....................................................................................................................11
Chapter 6: Conclusion, Recommendations and limitations...........................................................12
CONCLUSION..............................................................................................................................12
LIMITATIONS..............................................................................................................................12
RECOMMENDATIONS...............................................................................................................13
REFERENCES..............................................................................................................................15
Appendix........................................................................................................................................16

Title: To evaluate talent management strategies that contributes in employee
retention and attraction within electronic sector. A study on Apple
CHAPTER 1: INTRODUCTION
1. Overview of the research
Talent management is a process of attracting as well as retaining skilled employees and
motivating them for improving their performance. Talent management plays an important role as
it helps company in accomplishing their goals and brining innovation within an organization.
Managing talent is not an easy task as companies have to perform several functions and making
plan regarding needs of company, employees and appropriate strategy for motivating them
(Krishnan and Scullion, 2017). This present study will discuss roles played by leaders and
managers in attracting and retaining their quality people. It will also show one of the best
strategy which Apple can use for better talent management and improving its brand as well.
2 Background information of organization
This present study is based on Apple, an American multinational technology company. It
is highly well-known firm as provide customers with attractive and innovative electronic
devices. Its headquarter is in California, US, founded by Steve Jobs in 1976. It sells and produces
varieties of electronic products such as: iPod, iPhone, Apple watch, Apple TV, watchOS etc. In
the context of revenue, it is the world's best and the largest technology company, having skilled
workforce but wants to identify the best strategy for retaining them (NARAYAN and RAMU,
2018).
3. Aim and objectives
Aim: The aim behind initiating current study is to identify the best strategy for attracting
and retaining talented people within Apple.
Objectives
 To develop understanding about effectiveness of talent management and its significance.
 To evaluate role that leaders and managers play within an organization with regards to
talent management.
 To assess strategies that helps in people attraction and retention within Apple.
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4. Research questions
1. What is effectiveness of talent management?
2. What is the role of leaders and managers in relation to managing talent within firm?
3. What are some strategies which can help companies in attracting and retaining
employees?
5. Project management plan
It is a plan on which basis, project manager can control, monitor and execute the whole
project in an effective manner. Some important aspects of this plan include:
 Cost: It is one of the main elements which can help company in deciding success and
failure of project. There will be requirement of around £1000 for identifying and
implementing the best talent management strategy.
 Time: It denotes a period in which project can be completed and for this project it will
require around 10- weeks (Antwi, 2020).
 Scope: It refers the extent to which project on this topic can help company and other
people. Due to increasing competition and ability to imitate of human resource,
companies find problem in retaining employees. So, identification of the best technique
of talent management can help Apple in solving this problem and taking competitive
advantages (McDonnell and et.al., 2017).
 Quality: It is the main elements on which success is mainly dependent. Internal audit and
continuous monitoring can help Apple in maintaining quality.
 Resources: There is requirement of several resources for making project successful such
as: HR resources including technical staff, financial resources and other tools (Chen,
Kang and Lee, 2017).
 Communication: It refers some modes via which internal and external stakeholders can
communicate and exchange important information related to the project. For better
communication, Apple will use e-mail and telephone communication.
 Risk: Identification of risk is also important for making project qualitative and improving
brand. Here one of the main risks is increasing competition and changes in external
business environmental factors (Keshk, Maarouf and Annany, 2018).
Gantt chart
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Activitie
s
1st
wee
k
2nd
week
3rd
week
4th
week
5th
week
6th
week
7th
week
8th
week
9th
week
10th
week
Identific
ation of
research
problem
Drafting
aims
and
objectiv
es
Stating
PMP
Conduct
ing
literatur
e
Identifyi
ng
research
methodo
logy
Data
Collecti
on
Data
Analysis
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Conclusi
on,
reflectio
n and
Recom
mendati
ons
Submiss
ion
CHAPTER 2: LITERATURE REVIEW
A literature is a kind of survey of scholarly sources in which researcher gather information
relevant to the research topic by finding appropriate books and journals. There are some
objectives that researcher wants to achieve and by making use of books and journals and
appropriate literature, objectives cab be gathered.
Effectiveness of strategic talent management
According to the Saling and Do (2020) leaders play an important role in retaining as well
as attracting talented employees as they make use of effective leadership style. One of the main
role and responsibility of leader is to inspire people and guide them. Talent management refers to
the anticipation of required human capital for an organization and an effective plan which can
help them out in meeting goals. When employees get right direction, encouragement and
motivation by their leaders then it makes them feel valued and motivated. Motivated employees
are more likely to stay with the company, no matter what they help companies in accomplishing
their goals. An effective leader focus on creating an effective working environment because it
plays a vital role in increasing staff retention rate.
In addition, in the regards to manager Mensah (2019) said that manager also focus on
retaining and attracting employees because they believe that employees are one of the most
important resource of the company, and they only can help company in accomplishing goals. For
motivating employees, manager provides rewards and promotional opportunities to them. When
employees receive all those things for which they work, then it increases loyalty and trust among
them. Manager also identify needs of employees, listen to their queries and solve them in a
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