Managing Accommodation Services

This presentation provides an overview of managing accommodation services in the hospitality industry. It covers the scale and size of the industry, the difference between commercial and non-commercial businesses, different forms of ownership, the grading system for accommodations, and the role of online sites for potential consumers. The presentation concludes with a discussion on the importance of accommodation services in the hospitality industry.

Managing Accommodation Services

TABLE OF CONTENT
 Introduction
 Scale and Size of accommodation industry
 Difference in between commercial and non-commercial business
 Different forms of ownership applied on accommodation services
 Grading system and their role play in booking accommodation
 Discussion on what roles does online sites play for their potential consumers
 Conclusion
 Reference

INTRODUCTION
Hospitality industry is a broad category in service industry which
deals in different services such as food, drinks, lodging,
accommodation and more. In UK, hospitality industry
significantly contributed in growth and success of economy as it
generates source of revenue for people living in country.

SCALE AND SIZE OF ACCOMMODATION INDUSTRY
 Scale of accommodation industry
 It is stated that occupancy rate is the major indicator in order to
identify the performance of hospitality sector. Occupancy rate has
been increased in UK and have been reached at early 67.5 pounds
per available room.
 According to the survey, there are nearly 45800 hotels in under
which 64% are budget hotels, 62.9 is mid market hotels and 94 %
luxury hotels. These hotels provide accommodation n service to
ample of people in effective manner.

CONT..
 Size of accommodation industry
 It is analyzed that hospitality industry generated 4.9 million jobs
which is nearly 10 % of working population of country of UK and
the sector is continuously increasing its contribution in
employment generation.
 The hospitality industry significantly contributes in overall GDP
growth. The industry generated over £73bn of Gross Value Added
directly to the UK economy, and a further £87bn indirectly.

DIFFERENCE IN BETWEEN COMMERCIAL AND NON-COMMERCIAL BUSINESS
 Commercial business
 Hostels: These place are for such people who have lack of money
and want to get affordable place for a short term stay. In this,
hostels are the best place to stay with short amount of money.

CONT..
 Non Commercial business:
 Rental houses and individually owned units: These are the non
profit units under which people pay the rent for the time period
they stay in the house. These houses are taken by families for the
purpose of residence. It is also a great way of stay for students
who are out from home for the purpose of study.


DIFFERENT FORMS OF OWNERSHIP APPLIED ON
ACCOMMODATION SERVICES
Ownership Type Definition Examples
Privately owned hotels These are owned by a single person
who also has autonomy of decision
making and management of hotel
Wedgewood hotel is the best example
of this which was started by Eleni
Skalbania.
Leased hotels Under this, the owner gives hotel on
lease for a specific period of time and
charge rent in return.
Example can be Love hotel Leases.
Managed hotels It is adopted when there is limited
property and asset of hotel and hotel is
unable to manage all the work
effectivey.
Silverbrich is the example of such
hotel as it is an independent hotel and
manage different franchises across the
globe.
Franchises In this hotel is either purchased or
developed with same brand name and
then become a part of same group.
Some examples are Radisson blue,
Marriott and more
Fractional ownership Under this, some part of ownership is
transferred to other person
Penticton lakeside resort is the most
suitable example of this.
Full Ownership Strata Units In this, hotel is build with full
ownership
Rosewood hotels, Fairmont pacific rim
and more.

GRADING SYSTEM AND THEIR ROLE PLAY IN BOOKING
ACCOMMODATION
System of Grading Definition System Example
1 star These hotels provide
accommodation with basic
services such as food, beverages
and other necessary services.
These are usually operated at
small scale and run by private and
single owner
School House Hotel.
2 stars Here, services are quiet good
comparitevly to 1st star as they
offer quality mattress, cushion
and more
These are small to medium in size
and provide necessary facilities
for stay
Tartan Lodge
3 stars In this, some additional services
are also provided by hotel
administration such as spa, resort
and more.
These hotels hire competent and
qualified staff with remarkable
soft skills for putting better
impression on visitors.
Ramada Hounslow
4 stars 4 star hotel provide a lot of
excellent and quality services
such as laundry, swimming pool,
bar and more.
These hotels has attractive
ambiance and interior with highly
skilled staff.
Edinburgh Grosvensor Hotel
5 stars They provide best services and
luxuries to their customers.
Here, accommodation is luxuries
with great space and amenities.
Marriott international

DISCUSSION ON WHAT ROLES DOES ONLINE SITES PLAY
FOR THEIR POTENTIAL CONSUMERS
 Convenient for customers: It is analyzed that online sites offer
great convenience to customers of making online booking, easy
payment and more. With the help of online sites, customers can
also check the reviews and rating of hotel so that it will be easy
for them to take necessary decision.
 Changing preferences of customers: In present time, there are
various online sites such as make my trip, tripadvisor and more
which provide transparency and actually make customer familiar
with the place in which they are going to stay. They provide
charges, facilities of different accommodation provider so that
customer can take a right decision.

CONCLUSION
 It is assessed with above mentioned paragraphs that
accommodation services play a crucial role within hospitality
industry. These are classified into two different types which are
commercial and non-commercial. Along with this it has also
mentioned various types ownership in accommodation services.
Grade system of hotels with difference between them is also
described in this report along with specific examples.

REFRENCES
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 Gerard, A. and Weber, L., 2019. ‘Humanitarian borderwork’:
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government contracted NGOs working with adult and unaccompanied
minor asylum seekers in Australia. Theoretical Criminology, 23(2),
pp.266-285.
 Holloway, S., 2017. Airlines: Managing to make money. Routledge.
 Kim, W.H. and Lee, J., 2016. The effect of accommodation on
academic performance of college students with
disabilities. Rehabilitation Counseling Bulletin, 60(1), pp.40-50.