Managing Innovation in Business

Managing innovation in
business

Executive Summary
The company that used to be known as Vodafone UK is already known as BT. This is one of the
biggest telecommunication services firms in the globe. BT's innovations having made a significant
contribution to the development of the contemporary age during the last 170 years. As part of a fresh
corporate image, the corporation changed names to VODAFONE on April 2, 1991.

Contents
Executive Summary................................................................................................................................2
Contents..................................................................................................................................................3
INTRODUCTION..................................................................................................................................4
MAIN BODY..........................................................................................................................................4
The Organisation & Industry Overview..............................................................................................4
Vodafone’s existing Innovation Performance and Capabilities..........................................................6
The Telecommunication Industry in 2016..........................................................................................8
CONCLUSION.......................................................................................................................................1
REFERENCES........................................................................................................................................2