Managing Strategic Resources and Operations Report 2022

Managing Strategic resources & operations
8/30/2019
Woolworths Company

Operations 1
Contents
Introduction................................................................................................................................2
Overview of company............................................................................................................2
Typical 24-hour cycle................................................................................................................3
Porter’s value chain of Woolworths...........................................................................................4
Primary activity......................................................................................................................5
Inbound logistics................................................................................................................5
Operations..........................................................................................................................5
Outbound logistics.............................................................................................................6
Marketing and sales............................................................................................................7
Services..............................................................................................................................7
Support activities....................................................................................................................9
Firm infrastructure.............................................................................................................9
Procurement.......................................................................................................................9
Human resource management..........................................................................................10
Technology development.................................................................................................10
Sustainability of Woolworths...................................................................................................11
Conclusion................................................................................................................................12
References................................................................................................................................13

Operations 2
Introduction
In the dynamic environment, the operations management is an extent of administration that
are linked with the designing and controlling the process majorly for manufacture as well as
reshaping processes of corporate in manufacturing products as well as services. The aim of
the report is to assess the operations of the Woolworths Company with help of Porter’s value
chain as well as its integration between the logistics, operations, outbound logistics and final
users. The framework of porter’s value chain majorly focuses on the activities as well as
system with the clients. This value chain is considered as set of activities of Woolworths
Australian supermarket/grocery store chain industry to deliver valuable goods for market.
Overview of company
Woolworth’s supermarket is well known Australian supermarket as well as grocery store
chain which are owned by Woolworth’s group which came into the existence in the year
1924. The company is specialist in dealing with the selling of groceries but also to sells
magazines and other products. The company is picked by most of the Australians for their
food shopping with 14 million every week. The company provide the fresh products which
are choicest home grown meat with finest quality for entire budgets. The company operations
are the key towards the success and achieving the goals and objectives. It has been found that
company currently has more than 1000 stores in Australia out of which 976 are supermarket
and additional 19 are Metro convenience stores (Woolworths Group, 2019). The company
also offer their products through the online mode which is known as “HomeShop” as a click
and collect and home shopping delivery service.

Operations 3
Typical 24-hour cycle
The day to day operations that take place in the Woolworths are comprised of store design
everyday jobs, client service functions, money, fraud, and interior control functions, product
inventory responsibilities, and retail management accountabilities.
Store design responsibilities – This segment of the operations of the company is considered
to be very important for the better customer experience. Design is considered to be science
and art, often used to help in making better choices. This element includes activities like store
location, store design and layout, creating departments in the store, display and visual
merchandising, atmosphere, and store space management (Woolworths, 2019).
Customer Service Function – Major of the success of the store is based on the customer
service which reflects how a business treats its customers. There is always possibility that
customer is wrong, but they are the customer who represents the potential review and sale.
Cash, Fraud, and Internal Control Functions – Retail stores of Woolworths have to
determine, execute, and monitor these segments of their processes because they have direct
influence on the bottom line. Some of the areas need to be managed are managing cash and
credit, fraud and shoplifting prevention, internal controls, and security and safety.
Product Inventory Responsibilities – In order to succeed in the retail segment, Woolworths
maintain its stock and inventory to satisfy the needs of its target audience. Supermarkets of
the company exert their maximum efforts for balancing the supply and demand. Some of the
elements that are given major priority in the business are ordering merchandise, receiving
stock, utilizing inventory system, merchandise handling, and pricing (Woolworths, 2019).
Retail Administration Responsibilities – This function of the business lie under
administration and some of the elements of this segment are employees training, use of