Marketing and Management 9 Marketing and Management Nexba 5/18/2018 Nexba 5/18/2018 Executive Summary
VerifiedAI Summary
Executive Summary 1 Introduction 3 Situation Analysis 3 Internal Analysis 3 Customer Analysis 4 Industry Analysis 4 Competitive Analysis 6 Distribution and Supply Analysis 7 SWOT Analysis 8 Marketing Objectives of Nexba 9 Advertisement 9 Sales Promotion 9 Marketing Strategy of Nexba 9 Targeting Strategy 9 Bargaining 9 Marketing mix 10 Product 10 Price 10 Place 11 Promotion 11 Financial Analysis and Budget 11 Evaluation Criteria 13 Return on Investment 14 Customer Response 14 Conclusion 14 References 15 Introduction The motive behind the report is to present the marketing plan for the Nexba that provide
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