Self-Assessment Tools for Personal Development and Improvement

This paper discusses the use of self-assessment tools for personal development and improvement. It explores the Herrmann Brain Dominance Instrument, self-leadership strategies, and individual decision making. The paper emphasizes the importance of self-reflection and continuous learning in the workplace.

Running head: MARKETING AND STRATEGY
MARKETING AND STRATEGY
Name of the Student
Name of the University
Author Note

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Introduction
This paper is based on self reflection strategy by performing self assessment tasks to get to know
about individual weakness strengths and personal performance to improve productivity. It is a
procedure where individuals evaluate and reflect on their quality of work, learning and assess to
the degree in which they can reflect stated goals, identify their weakness and strengths and
amend accordingly. Herrmann brain dominance instrument, self leadership and individual
decision making are some of the tools for self-assessment tasks that are helpful especially in a
workplace. It identifies the areas of improvement, discrepancies and obligation to career.
Herrmann Brain Dominance Instrument (HBDI)
According to the analysis approach of Herrmann’s whole brain model, it has been resulted into
that my preferences fall in a balanced way in all the four columns (de Jager and du Toit 2016).
The model has four dissimilar modes of thinking including analytical, sequential, interpersonal
and imaginative that helps an individual to identify his skill to lead others, his or her
performance, creativity and problem solving skills. The analytical part is based on facts and
logic, the sequential is based on integrating and synthesizing, interpersonal involves organized
and planned skills and imaginative includes emotional feelings and sensitivity. It is used to
determine the cognitive style of an individual for analyzing his learning and behaviour. It is used
to determine which style of my thinking is used to determine my decision making problem
solving skills in different kinds of situations. It is more useful in business organizations and help
in creative work discussion (De Boer et al. 2013). My thinking style is oriented in all four
quadrants of the model and has helped me to be creative and flexible and take quicker decisions

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than before. According to a recent finding, there emerges to be limited or no independent
evaluation of self report computation developed as organization training tools.
Reflection Strategy
As per the analysis, my thinking strategy is dispersed in all the four spheres of the brain and that
leads to focusing in all kinds of thinking rather than concentrating on one or two. It leads to
confusion in making decision in different circumstances. My learning strategy using Herrmann’s
model would be to improve my skills and expertise to react to a particular situation in my
workplace and achieve productivity and performance (Hughes, Hughes and Hodgkinson 2017).
To continue to facilitate continuous learning the foremost step would be to become a critic of my
own opinion and actions. After that I need to apply these into situations to develop my decision
making and problem solving skills in the organization. To work in a team and improve my
abilities to work in a team I need to be an active listener to reach success. When listening to the
other person, it is also important to analyze the valid points on what the argument is based on. It
is vital to listen to all other teammates and together take a decision in a non violent and
productive way. I will be able to approach to a situation with much more peaceful mindset and
quicker problem solving skills. It leads to everyone coming up with more open mind and meeting
the organizational goal.
Self-Leadership
According to the self leadership questionnaire, my top three dimensions of self leadership are
constructive through pattern strategies, behaviour focused strategies and natural reward strategies
(Steinbauer et al. 2014). The results were as expected as I tend to evaluate things on beliefs and
assumptions and I tend to talk to myself for better self assessment on situations in business

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workplace. I tend to observe things more rather than judging them, motivate myself that I can do
the job and also criticize myself for not being able to do it. My behaviours that relate to bottom
dimensions of leadership is lack of communication and interaction with others. I tend to analyze
the situation myself and resolve the problem without talking and discussing with the teammates.
However, self assessment and self motivation has been greatest aspiration and inspiration and
learn from failures and never fail to try. It has been helpful both in my professional as well as
personal life as another person will not always be there to guide me therefore, I need to be
independent and honest in whatever I am doing. I prefer to set my short term and long term goals
to meet my objectives and analyze where do I lack and what can be improved to improve my
performance and focus on my goals. This pattern of behaviour relates to the outcomes I achieve
and in my career.
Reflection Strategy
Three key articles relating to my leadership style would be visualizing, evaluating and
communication. I need to develop strategies so that I can work on my communication and
interaction process to meet better performing results. Communication is the key to a successful
organization or business or any relationship (Amundsen and Martinsen 2015). I need to discuss
on things with my fellow teammates and come up with a more collaborative and creative results.
It will generate positive vibes on everyone and help me to focus only on the things that need to
be accomplished. Therefore, in this kind of situation discussing the issued with the manage or
teammates will aid in resolving without over thinking about what can happen in the future and
taking the decision alone. I need to write down my notes on my daily task that I need to perform
and then apply them in the workplace or my career and discuss with my supervisor. Therefore,

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this strategy will enable me to enjoy doing things than before and complete the task on time with
minimal mistakes.
Individual Decision Making
It is vital to develop a social media policy to engage employees of the agency to work on social
media platforms like Facebook, Twitter, and Instagram and so on to post information to about
the website of the agency and any information regarding hiring or recruitment (French 2014).
Young generation nowadays tend to se technology more and get information about job openings
through these social media platforms that has been very useful to other successful companies.
The policy must have certain guidelines and ethics that must be incorporated and implemented
that employees can only engage with social media sites when posting any information about
website or advertising about the agency which will be the sole purpose and using marketing
strategies through these sites. They should not be allowed to use their personal account or blog to
use in office hours. Any employee seen to breach or perform any misconduct, strict action would
be taken against him and dismissed from the agency. Policy should be implemented keeping in
mind the rules and regulations of the government and maintaining the goodwill and reputation of
the employers. The employees should be allowed to use social media only to a certain extent of
relating to work so that people can easily find and learn about the agency and contact us for any
further information. Social media can also be used to take reviews and feedback from other
people to improve the service of the agency. The rational decision making model is used to
implement the social media policy. Firstly, the problem will be identified, then information will
be gathered on how to solve the problem, the situation should be analyzed and understood,
options should be developed, alternatives should be selected if the developed options does not
work and appropriate decision should be acted upon.

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Therefore, in this situation critical analysis of decision making and problem solving skills and
the power of thinking analysis should be used. A proper action plan must be developed to
implement and allocate the resources and make decisions that should be accepted by all
employees and make the policy work. Those employees who are against of using the social
media policy in work hours must explained the benefits of using social media and how it can be
used to advertise about the company. The employees who have idea and knowledge about
platforms will definitely support the introduction of this policy and make them understand who
are opposed to this. The rational decision making model will give discipline and structure to the
process in a comprehensive and systematic manner that will help me to make decisions with
minimal faults (Sharma and Sarraf 2018). It will generate sufficient and possible solutions and
adequate contribution of all stakeholders.
Conclusion
Therefore, from the above essay it can be concluded that the self assessment tools have improved
my performance and identified my areas of development and handle any situation in any kind of
circumstances. It has improved my autonomy and responsibility and developed healthy and
happy relationship with others and identified the gaps in my career. It has encouraged and
motivated me to understand and analyze my own level of understanding and learning and where
do I stand in my career and the ways of improving and utilization of my strengths.

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