Marketing Collaboration - Assignment
Added on 2020-12-18
7 Pages1623 Words111 Views
Business
Table of ContentsINTRODUCTION...........................................................................................................................1Assessment Task..............................................................................................................................1Evaluation of marketing collaboration with social media platforms...............................................1CONCLUSION................................................................................................................................4REFERENCES................................................................................................................................5
INTRODUCTIONThe word E-marketing refers to the marketing of the goods and services from the uses of theinternet. It also includes internet on the marketing, via e-mails and wireless media. Amazon freshis a subsidiary of the Amazon. Com, it is a grocery delivery stores. This report will examine theevaluation of the marketing collaboration with social medias and also the marketing theories andalso the modern marketing techniques in the relevance of the clients and customers(Padon,Maloney & Cappella, (2017)). Assessment TaskEvaluation of marketing collaboration with social media platforms.Marketing collaboration is a word which refers to the aligning the interest of AmazonFresh, resources and also the muscle of the marketing with other minded of the company foraccomplishing much more and concept of marketing is existed for long term advertising and thisprocess allows complementary and similar organization to unite their advertising with thebudgets for cutting the cost. This concept is just not for saving the money but also providescollective strength for the participants of company's brand and credibility(Gupta & Singh,(2019)). From collaboration of marketing with social media platform it is an essential andnecessary part for the overall efforts of the marketing. Social media marketing collaboration isconsistently using the correct methods for engaging and targeting the audience on social mediaplatforms. It is a competition and challenge for Amazon Fresh to make strategies where companyspent their century in transition. It increases competition, also shorter the life cycle of productsand also raise the risk for seeing the advantages to connect with the variety of marketingcollaboration and types of collaborators. It also evaluates the two types of marketingcollaboration with two social media platform such as;Alliances:- one of the most basic and longstanding types of the collaboration for theinnovations in the strategic alliances. Marketing collaboration through one of the socialmedia such as Facebook is a way to collecting the strategies of the products and also it isa type of penetration of new products in new markets. Strategic alliances is an agreementfor Amazon fresh for tapping into externally available for the increasing of thecompetitiveness and also reach across the goals and objectives(Spiller, (2015)). For thecollaboration of marketing on Facebook is a way to launch the products in market and1
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