MARKETING ESSENTIAL  INTRODUCTION  Marketing is the crucial method and tool in the modern business organization which involves understanding of whole market

MARKETING ESSENTIAL.

This presentation covers the key roles and responsibilities of marketing functions, development of market trends, structure and operation of marketing department, and the difference between B2B and B2C marketing. It also discusses the interrelation of marketing with other departments. Study marketing essentials with Desklib.

Marketing Essential

PowerPoint Presentation

(P2) Roles and responsibilities of marketing relate to wider organisational context

This presentation explores the roles and responsibilities of the marketing function and how they relate to the wider organizational context. It covers topics such as marketing processes, current and future trends in marketing, the structure and operations of marketing departments, and the roles of marketing in B2B and B2C contexts. The presentation concludes with a discussion on the importance of marketing in business success.

Roles and Responsibilities of Marketing Function

This document discusses the definition and nature of marketing, the development of marketing concepts, the structure and operations of marketing departments, marketing processes, and the roles of marketing in B2B and B2C contexts. It also compares how different organizations use the elements of the marketing mix to achieve their business objectives.

Business Development

Data Science and Big Data

Marketing and Nature of Marketing

This PowerPoint presentation discusses the roles and responsibilities of the marketing department in order to develop competition in the market. It covers topics such as marketing definition, marketing concept, comprehensive model of marketing process, key roles and responsibilities of marketing function, the changing marketing landscape in the digital age, marketing B2B vs B2C, and the interrelationship of marketing with other functional units. The presentation concludes with the importance of coordination and cooperation among departments.

MARKETING ESSENTIAL.

End of preview

Marketing Essential

(P2) Roles and responsibilities of marketing relate to wider organisational context

Roles and Responsibilities of Marketing Function

Marketing and Nature of Marketing

Roles and Responsibilities of Marketing Department

P2 Roles and responsibilities of marketing relate to the organisational context

MARKETING ESSENTIAL.

End of preview

Marketing Essentiallg...

(P2) Roles and responsibilities of marketing relate to wider organisational contextlg...

Roles and Responsibilities of Marketing Functionlg...

Marketing and Nature of Marketinglg...

Roles and Responsibilities of Marketing Departmentlg...

P2 Roles and responsibilities of marketing relate to the organisational contextlg...

Marketing Essential

(P2) Roles and responsibilities of marketing relate to wider organisational context

Roles and Responsibilities of Marketing Function

Marketing and Nature of Marketing

Roles and Responsibilities of Marketing Department

P2 Roles and responsibilities of marketing relate to the organisational context