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Marketing Insights for Primark: STP and 7Ps of Marketing Mix

   

Added on  2023-06-10

10 Pages750 Words74 Views
INTRODUCTION TO MARKETING
INSIGHTS - INDIVIDUAL
PRESENTATION

Table of Content
INTRODUCTION
MAIN BODY
Company overview
STP Discussion.
7Ps of marketing mix.
RECOMMENDATION
CONCLUSION
REFERENCES

INTRODUCTION
Marketing insights refer to procedure of developing a deep comprehending of target audience, rivals, suppliers and industry, in
which a company is operating and managing their ventures.
This form of process is quite essential and beneficial for rapid and competitive growth of companies, either small or large.
The current presentation will be based on Primark, which falls under the category of leading fashion retailers in the world.
The study will explain how this organization segment its market and utilize the 7 Ps of marketing mix.
It will also define strategic solutions for company based on overall analysis.

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