Career Viewpoint for Marketing Manager: Personal Analysis, Action Plan, and CV

MG410 Career Viewpoint

Contents
Contents...........................................................................................................................................2
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................1
Personal analysis..........................................................................................................................1
Career action plan........................................................................................................................2
Curriculum Vitae.........................................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
A personal career perspectives or career viewpoint makes individual in order to set their career
goals as well as search most suitable job opportunity for themselves (Bradfield, Conwell and
Koch, 2018). Carer action plan help individual in order to make plan for their career
development by improving their skills, knowledge and experience in order to become more
effective for getting job in an organisation in better manner. This report is based on CW1 which
describes about the marketing manager in order to help individual to get best job opportunity.
Marketing manager help an organisation in order to manage their positioning and promotion of
brand, product and service of an organisation for increasing their sales. The main role of
marketing manager is attracting customers for buying offerings of an organisation. The report
includes personal analysis for analysing internal strengths and weaknesses of an individual. It
further covers career action plan for developing skills, knowledge and experience of an
individual. It also includes curriculum vitae of an individual for getting job opportunity for
marketing manager.
MAIN BODY
Personal analysis
Marketing managers helps in organising and managing marketing campaigns of an organisation
in order to increase awareness of their products and service (Kuang, 2019). As a marketing
manager I can effectively designing, managing and evaluating marketing campaigns of an
organisation to help in increasing the sales of an organisation. The skills that are required for
becoming a marketing manager of an organisation are leadership skills, technical skills,
organisational skills, communication skills and creative skills. The knowledge and expertise
which is required for me in order to become marketing manager in an organisation includes
expertise in UK designing skills as well as knowledge regarding SEO and SME. Leadership
skills help me in order to motivate employees to different department as well as implement
strategies for improving the productivity of a business. Technical skills make to understand about
the importance and use of technology which helps in promoting offerings of an organisation.
Organisational skills help me in organising different task in well manner in order to get better
result. Communication skills make me effective in order to communicate with colleagues,
employees, customers, suppliers and other person. Creative skills make me able in order to think
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