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Polo Ralph Lauren Marketing Principles & Practice

   

Added on  2020-12-10

7 Pages1634 Words111 Views
Business Development
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Marketing Principles &Practice
Polo Ralph Lauren Marketing Principles & Practice_1

Table of ContentsPART 1............................................................................................................................................1INTRODUCTION...........................................................................................................................1LITERATURE REVIEW................................................................................................................1a. Identify and define key marketing concepts that used by Polo Ralph Lauren corporation toexplain how they are used to market Polo Ralph Lauren for women products..........................1b. Explain how Polo Ralph Lauren women consumers make their buying decisions whenpurchasing Polo products............................................................................................................2CONCLUSION AND RECOMMENDATIONS............................................................................3PART 2............................................................................................................................................3Covered in ppt.............................................................................................................................3REFERENCES................................................................................................................................4
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