This presentation discusses the planning of marketing mixes for two different segments in the consumer market. It explores the marketing mix for demographic and psychographic segments, highlighting product, price, place, and promotion strategies. Additionally, it explains the differences between marketing to businesses and customers, as well as the disparities between international and domestic marketing.

Discover how to create effective marketing strategies for diverse consumer segments, including B2B and B2C markets, as well as international and domestic markets.

Marketing Mix for Different Consumer Segments

Planning Marketing Mixes for Different Consumer Segments

This presentation discusses the marketing mix for demographic and psychographic segments. It explains how Next Plc can offer a wide range of products through e-commerce websites and retail stores. It also suggests that the organization can charge high prices for offering branded and high-quality products. The presentation further explains the difference between marketing to business and customers, and international and domestic marketing.

Marketing Mix for Various Segments - Desklib

PowerPoint Presentation

This presentation discusses the marketing mix for two different segments in consumer markets for Vodafone UK. It covers the product, price, promotion, and place strategies adopted by Vodafone. It also explores the difference in marketing products or services to business rather than consumers, and the difference between international and domestic marketing.

Marketing Principles

This presentation discusses the principles of marketing, marketing mixes for different segments, marketing to businesses, and the differences between international and domestic marketing.

Marketing And Prices

This presentation discusses marketing principles and their application in Vodafone UK. It includes a plan for marketing mixes for different market segments, differences in marketing products and services to businesses and consumers, and a comparison between international and domestic marketing. The presentation also includes references for further reading.

Cavite State University

This presentation focuses on the marketing mix of Vodafone UK in two different segments - regular individual user base and corporate enterprise user base. It discusses the product, place, price, and promotion strategies for each segment. It also illustrates the differences in marketing products and services to business and consumers, as well as the differences between international and domestic marketing for Vodafone UK.

Marketing Mix in Different Contexts - Vodafone UK

Presentation

This presentation discusses the importance of marketing in business organizations and explores the marketing mix for different consumer segments. It also highlights the differences between international and domestic marketing.

Planning Marketing Mixes for Different Consumer Segments

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Marketing Mix for Various Segments - Desklib

Marketing Principles

Marketing Principles

Marketing Principles

Marketing Mix in Different Contexts - Vodafone UK

Marketing Principles