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Marketing Essentials

Explain the role of marketing and how it interrelates with other functional units of an organisation in the context of McDonald's.

10 Pages502 Words100 Views
   

Added on  2023-03-22

About This Document

This presentation on Marketing Essentials covers the roles and responsibilities of marketing functions, the interrelationship of marketing with functional units, and the importance of marketing for business entities. It also includes a case study on McDonald's and its competitors.
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