Business Plan and Stresses Upon the Target Market | TheFly Travel Agency Ltd | Industry, Customer, and Operational Analysis

The focus of this report is on a business plan and today's competitive and dynamic market along with the target market. In the first section, the company's mission and vision are defined. In the next part, we'll discuss potential industry objectives, customer analysis, and PESTEL analysis. In part three, we'll talk about developing a competitive advantage, marketing, and sales strategies. Lastly, there is an operational analysis, which discusses the operation model and management structure of the business, and the financial budget analysis (Ahmad, 2017).