Menu Planning: Principles, Factors, and Stages of Development

Menu-planning
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INTRODUCTION
In the world of globalization, Food industry is also growing across the world. Recipe are the key
to the food service business Menu planning plays crucial role in effectiveness of product and
success of business. It is very essential to learn and understand about meal management and
menu planning. .Menu planning is a way to make sure about the eating a balanced diet meeting
the nutritional needs. Menu planning save time and money. Menu planning is the best way to
ensure diet and to utilize the money and time efficiently. Menu planning benefited in term of
money, and having variety of food, less stress and helps in eating real food. STRADA
Restaurant has been chosen for assessment. Strada restaurant is an Italian restaurant of UK chain
of branded restaurants. Headquarters of Strada is located in LOndon and England. This
assessment introduce about the principles and objectives of meal management and menu
planning by adopting new product development approach. The assessment included the cultural,
physiological, socio economic and other dimensions. Market research is also present in this
assessment. This report is including the management skills to develop the new menu planning.
this assessment also justify the menu design to reflect the menu compilation and recipe
development and including the development plans of food services. in task one there is report of
a multi cuisine italian restaurant chain of UK.
TASK A
This report is providing information about the Italian Restaurant chain. STRADA is a UK
chain of brand specialising in Italian cuisine having 14 Strada sites and 5 Coppa Clubs. In the
period of ownership there are about 20 restaurants. The menu of Strada is the best Italian
culinary diversity.
1.1 Discuss the principles and factors of recipe development
Menu is the central of every restaurant. For preparing food, recipe is a standardized and
tested procedure which includes various incidents of the food items and their promotions (Davis,
and et.al, 2018. ). Some variety of guiding principles are required to be considered such as the
recipe should be tasty and it should be full flavoured for developing recipe development. the
name of recipe should be attractive that it attract the consumer and it also shows what time is
needed to cook the dish. Further, recipe should also involve the ingredients along with their
proportion and quantity and various equipments, environments and temperature. Price of recipe
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