Menu Planning and Product Development

Menu planning
and product
development

INTRODUCTION
• Menu planning and product development is the most
essential part of food and beverage industry. A good
and attractive menu helps in grabbing the attention of
customers and product development is that process in
which new items are added in the menu which will
help in making the menu more effectiveIn this power
point presentation Zizzi has been chosen for
assessment. Zizzi is a chain of restaurants which offers
Italian cuisines in United Kingdom.

Principles of recipe development
• In every restaurant the major concern is about the menu that is required to be
developed to run the restaurant in the best possible manner. Following are some
principles which are followed while developing a recipe.
• Cooking overture: Restaurant should start to adopt some new formula in such a
that quality of the food can be maintained
• Ascertaining aliment: While developing any new recipe health should be the
major concern on which management should focus on. Food hygiene and healthy
food is very important to people before deciding for the restaurant.

Factors that influence service methods
• Services are very fast due to single cuisine restaurant it is not difficult to
arrange all the resources. Multi-cuisine restaurant finds it more difficult to
give fast services.
• Service in a restaurant is something which decides the long term growth
of the restaurants. A proper service and fast delivery of food and
beverages is expected by every customer.
• Services are something that depends highly in the business size as big
hotels have better services as in comparison to small road side restaurant