Characteristics of Facebook for Business Communication

BUSINESS COMMUNICATION

INTRODUCTION
The current report i based on Facebook, is one of the latest and most popular
communication tool. This study explains characteristics of Facebook when used for business
communication and explain critique on peer post that analysed features of Facebook, when it
used for BC. Furthermore this report justified short summary learning of this tool for
communication.
Post 1- Characteristics of Facebook when used for business communication
Facebook is one of the best social media network or channel, used to communicate
with friends and family members. It is most popular social networking site that makes it easy
for people to share and connect with many people online (Calvo and Carbonell, 2019).
Facebook is quite beneficial when it used for business communication, it considered as
website which permit users and people, who sign up free profiles, to connect with co-workers
they does not known, online. It also allows person to share video and images as well as their
own point of view with however many employees they like.
Videos-
While using this networking site, employees within organization can effectively
communicate with managers and leaders via using the key feature of Facebook that is Video
conferencing. It considered as biggest cloud repository of images on net, but their
characteristic to host video is effective as well. It makes people able to host video up to 1080
HD resolution and up to 2.3 GB in size, it has become a quite essential video hub as well.
Facebook permits PR pros, marketers and businesses to show their concept with video with
quality consistent.
Groups-
When Facebook is used for business communication, its key features help a lot and
make workers able to share their thoughts and ideas with their co-workers working at
different locations (Elliott and Randall, 2018). Facebook groups will host collaborative
committees or workgroups with easy setup, no charges and even with a mobile application. It
permit group of employees to communicate with their seniors without unclosing their private
communication. Group discoverability & inclusion will be open, closed and private, making
it very unique features as well.