MKT570 - Integrated Marketing Communications - Case Study
Charles Sturt University
Integrated Marketing Communication (MKT570)
Added on 2020-03-01
About This Document
Integrated marketing communication is one of the most significant promotional tools for business organizations. This study will provide insightful knowledge about the significance of the integrated marketing communication process. With the special reference to the case scenario of Ricoh Australia, the development of the communication model will discuss in this study. On the other hand, the study would also provide the preferable recommendation for the company in order to derive the best solution for implementing the IMC tool.
MKT570 - Integrated Marketing Communications - Case Study
Charles Sturt University
Integrated Marketing Communication (MKT570)
Added on 2020-03-01
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