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Motivational Theories Tesco - Doc

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Added on  2020-11-12

Motivational Theories Tesco - Doc

   Added on 2020-11-12

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Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1Motivational theories...................................................................................................................1CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................6
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INTRODUCTIONMotivation is an element which is required by business entities to operate businessactivities in appropriate manner. In order to accomplish all the business objectives it is vital forcompanies to motivate the employees so that overall productivity of operations can be enhanced(Brown and Capozza, 2016). The organisation which is selected for this report is Tesco whichhas announced to open new discount stores named Jack. Main purpose of this new opening is tocompete with ALDI and Lidi. This report will cover detailed analysis of motivational theorieswith their advantages and limitations which will work for Jack discount store and satisfy Tesco'smanagement.MAIN BODYMotivational theoriesTesco is a retail sector company which is operating business all around the world. It hasannounced to open a new discount store named “jack” in order to compete with competitors suchas Aldi and Lidi. It is being assured by the organisation that the new store will have similarculture and value as Tesco. Top management is also willing to make sure that employees whoare going to work in Jack get highly motivated as it can help to enhance productivity of staffmembers. For this purpose HR Assistant of the company is asked to examine and analysemotivational theories which will work for new discount store. Some of the theories are asfollows:Maslow's need hierarchy theory: It is a motivational theory which was developed byAbraham Maslow in year 1943. main purpose of this theory is to fulfil basic needs of employeeswho are working within an organisation. It defines different elements in the form of pyramid ofneeds. This theory will be beneficial for Jack new store of Tesco in order to motivate theemployees by identifying their basic needs and fulfilling the same. With the help of itproductivity of them can be enhanced (Maslow's need hierarchy theory, 2017). All stages of thistheory are described below:Basic physiological needs: It includes food, water, shelter, warmth etc. which are basicneed of an individual. It is vital for Tesco to look out for all these things that are mainrequirements of employees in the company. When such type of needs get fulfilled thenother takes place and it no longer motivate them as human beings are considered as1
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