Challenges and Strategy of Netflix: A Case Study

Netflix case study

Table of Contents
Contents
Question1: What are the challenges that Netflix faces?.........................................................1
Question 2: What are the key elements of Netflix strategy today?........................................1
Question 3: What are the implication of Netflix’s new strategy for the cable television system
like Comcast?.........................................................................................................................1
Question 4: Why is Netflix in competition with Apple, Amazon, and Google and what
strength does Netflix bring to the market?.............................................................................1
REFERENCES................................................................................................................................3

Question1: What are the challenges that Netflix faces?
Answer: There are some of the different challenges that are faced by the Netflix as like the
challenge from the much larger cable television industry that is complete different technology
based model and have selling the hundreds of the TV channel that get watched by few of the
people and have raises its monthly fees so faster as compared to the rate of inflation. In the year
2017 it is the first time when the people were start using OTT streamline services that get used to
exceed the streaming services of the cable TV operators (Daidj, 2018). Thus in this Netflix get
the larger audience for streamline and make some new collaboration with the Hollywood and
New York as they are also looking forward for the different ways to distribute windows in this
Netflix get the similar treatment as like the cable system. In this the cable industry forced to
retreat the channel that are used to watch by the people and get select only the ability channels.
In this Netflix faces a challenge to produce their own original TV drama, documentation, adds
comedy and its mixture etc.
The another challenge is that Netflix has generate and develop the poor profitability as
their content cost is very high as by purchasing the old series or the new content as well thus it is
more risky for the business to get settle with the appropriate cost and price. As the owner of the
TV cable series were also shows the similar content and in addition the Hollywood movies also
take charges from the Netflix by providing the privilege of distribution their series through
different cable operator networks. Thus in this Netflix will obligated from the streamline content
by the producers and it cost to $ 12 billion as in this %6.7 in gross revenue and $5.7 in paying
the content owners thus to make the profit is bared for the Netflix. As Netflix is the deliverable
and database platform and have perform the continuous bidding as compared to the cable
operator and the internet giants (Dizon, 2018). The public also get attracted towards the popular
TV serials but the content owner didn’t get recognised and added as the blacklist otherwise have
set the price accordingly. Netflix has paying Paramount, Disney, Lionsgate a million of amount
to get the license of hit movies and shows thus the content owner charges more so as to cable
shows thus it become riskier for the Netflix to develop their own series.
Question 2: What are the key elements of Netflix strategy today?
Answer: Netflix has stand out as the most powerful and impactful strategy as they have
came out as internet brand in today market but with that in parallel get fight with a lot of
competitors as well but have used the most simple and technique didn’t get worked for the
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