Impact of Online Food Ordering and Delivery System on Food Industry and Home Delivery Model Evolution

How the online Food ordering
and delivery system is
influencing businesses within
food industry and the
evolution of the home delivery
model

TABLE OF CONTENTS
Topic................................................................................................................................................3
INTRODUCTION...........................................................................................................................3
Research questions......................................................................................................................3
Literature review.........................................................................................................................3
Research methodology................................................................................................................5
Discussion...................................................................................................................................7
CONCLUSION................................................................................................................................8
Recommendation........................................................................................................................8
REFERENCES................................................................................................................................9

Topic
To evaluate the online food ordering and delivering system impacting the business in industry
and evolution of home delivery model in UK market.
INTRODUCTION
Online food ordering is a process in which customer uses to order the food from local
restaurant through a web page or application (Cheng,Chang and Chen, 2021). The delivering
systems are continuously changing and also impacting the food industry differently. The online
ordering is being evolution of home delivering models in this modern world. Uber eats is an
online ordering and delivering company through which customer can check the menu, provide
ratings, pay for the food. Just Eat limited is British online food delivering service provider in UK
also allow takeaway service. This research proposal will evaluate the theoretical and conceptual
concept which will help in the respecting research.
Research questions
Q1. How has online delivery system evolved in UK, its popularity and future and comparison of
Uber Eat’s practices in UK with other location?
Q2. What are the prevalent online food ordering systems and models on a global level and which
are their positive and negative attributes?
Literature review
According to the Sjahroeddin (2018), the online ordering system is a system which is
effective method for the customers in these restaurants and other cafe uses to take the orders and
accepts the payment of the order through digital platforms or through delivering person. This
service get started in the year of 1995 through a web page named as “waiter”. Author further
explained that this business is continuously growing in the market and just eat is also being one
of the popular application who uses to offer the service of quick delivery from the nearby
restaurant with proper packaging and safety. The customer can effectively enjoy the meal when
it is being delivered. This industry is more effective and generating more profit because this is
basically more comfortable to the customers. The customer data is being more effective managed
by Uber eats and this practise also help to compete more effectively.