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Operation and Project Management in Organisation : Assignment

   

Added on  2020-07-23

11 Pages2620 Words63 Views
Operation and ProjectManagement

Table of ContentsINTRODUCTION...........................................................................................................................3MAIN BODY...................................................................................................................................3Overview of the company and proposed product and services...................................................3Discussion about the aim and objective of the product and services and how it will affect theperformance of corporation.........................................................................................................3Assessment of the relationship between and important of process design that s selected tocreate the proposed product and services....................................................................................4Description about the proposed stages of product and services development............................4Analysis of the impact and significance of performance objective on proposed product andservices........................................................................................................................................4

INTRODUCTIONProject and operation management is a significant aspect in an organization by whicheach activity and function can effectively be managed for accomplishing the target of business.In order to achieve effective success of business in the competitive business environment, it isvery important for entity to carry out all functions and activities of operation management. Thepresent report is based on LVMH and its new product development. It is a French multinationalluxury goods company which deals with various products such as clothing, cosmetics, fashion,accessories, jewelry perfumes, Sprits, etc. Venture is going to launch the sport shoes for maleand female in order to develop a strong position and enhance profitability of business in themarket.MAIN BODYOverview of the company and proposed product and servicesLVMH Moet Hennessy Luis Vuitton is a luxury good corporation which serves severalproducts such as wines, Spritis, fashion and leather god, perfumes, cosmetics, watches, jewelryetc. The company have more than 70 brands and over 3950 stores around the world. The citedventure produce high quality of commodity for its customer and desires to become one of themost famous retail in the competitive market (Ghosh, 2015). It has aim is to meet actualexpectation and requirements of customer regarding the product and services and earn maximummarket share. The company effectively manage the human resource and provide effectivetraining to them so as they can carry out their functions and activities in more effective andefficient manner. In the present time, company is facing the issue related to the high competitionin the market. In order to compete with rival company is going to increase product customizationso as it is going to launch the new Sport shoe for male and female. This new Sport shoe willavailable in the reasonable price so every income group pf customer can easily afford thisproduct. Company will focus on the demographic segmentation while it will develop the newproduct in the market. In this demographic segmentation company will focus on the requirementof male and female customer and deliver them high quality of Sport shoes. This new product willhelp to the company in developing its effective and impressive brand image in the market and itswill meet the satisfaction level of customer in effective and efficient manner.

Discussion about the aim and objectives of products and services and the way it will affectperformance of corporationLVMH Moet Hennessy Luis Vuitton is a luxury good corporation which serve severalproducts such as wines, spritis, fashion and leather god, perfumes, cosmetics, watches, jewelry,etc. Company has more than 70 brands and over 3950 stores around the world. The majorobjective of this company is to produce high quality of products and services with satisfying itscustomers for achieving effective outcomes in the competitive business environment (Randereeand Chaudhry, 2012). Recently, company is focusing on developing something innovative andcreative for its customers through which it can achieve effective strong position in thecompetitive environment. Hence, company is going to launch the new sport shoes for male andfemale customers. Main aim of this new product development is to keep satisfying the customerswho require high quality and luxury sport shoes which will useful in running, gym, games etc.This new sport shoe will very comfortable and affordable or every customers as it will launch forall level income customers. This new product that is sport shoes that will be useful for all kindsof customers so it will buy by maximum customers in the market.This new product and service of LVMH company will help to business unit in improveexisting performance in the market. With assistance of this new product, cited venture can easilygain customer attraction toward the brand. Following are some importance of the new productdevelopment in the LVMH company-The new product that is Sport shoe for male and female have importance within theLVMH company is related to the higher profitability and productivity. With help of thisproduct development, company can bale to develop impressive position in the market.This new product development can increase product customization through whichproduct portfolio can increase in the market. This will help in increasing the value ofbrand in the market.The new product development also elp to the company in provide the varieties of productand services. While customer purchase something from the store of the cited venture thenI they have lots of option to purchase.

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