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Operations and Project Management assignment : Unilever

   

Added on  2020-12-30

8 Pages1864 Words485 Views
Operations And ProjectManagement

Table of ContentsTASK...............................................................................................................................................3P3 Evaluate stages of PLC with business case, project plan and work breakdown structure3P4 Effectiveness of PLC in application of project.................................................................6REFERENCES................................................................................................................................8

TASKP3 Evaluate stages of PLC with business case, project plan and work breakdown structureAccording to current scenario, Unilever is focusing on improving quality of product andreducing the wastage during production process. To attain respective objective or wish theymade appropriate plan and for execution, they use innovation and new technology. Unilever'semployees and employers select appropriate and best techniques through so that they are able toreduce wastage and improve quality of production. As per present case, Unilever wants to launch new products and services by determining needs and demand of customer. Respective company mangers design products and services according to demand and needs. For production process they use new innovate techniques which reduce wastage and improve quality of products. For example, Unilever develops strategies to manufacture organic beauty products in which they use natural and organic raw material which reduces or minimise wastage and it is not harmful for nature as well as consumers. For this respective organisation conduct Production life cycle analysis which is mentioned below:- Product life cycle (PLC):- It refers to the time period which is required to develop anitem, bring it to market and eventually exit from marketplace. The major goal behind designingPLC are to improve quality, reduce time to market, identify appropriate sales opportunity, reduceenvironmental impact, understand competitors and market and so on (Subramanian andRamanathan, 2012). PLC is divide into four stages- introduction, growth, maturity and decline.These stages help Unilever to get complete information of activities which are done inmarketing plan. Description of these stages are given below:- Introduction Stage- It refers to the period when new products and service is launched ina marketplace. It requires lot of resources, finances and promotional activities. In thisstage, company grow slowly because audiences or customers does not know much aboutthe company and its products. At this stage, Unileverlaunch products and services by

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