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Assignmment on Operations Management (PDF)

   

Added on  2021-06-17

13 Pages4845 Words85 Views
Business DevelopmentLeadership ManagementData Science and Big DataEnvironmental ScienceEconomics
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RUNNING HEAD: Operations ManagementOperations Management
Assignmment on Operations Management (PDF)_1

Operations Management 1AbstractThis assignment throws light on the operations management of the design and technology driven company, Apple Inc. It highlights the operations strategies adopted by the company, examines the sustainability approaches on the basis of triple bottom line approach and explores the opportunities and challenges faced by the company in terms of sustainability. This assignment also makes suggests some improvements which can be considered by Apple for improving its overall operations in the future.
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Operations Management 2ContentsIntroduction......................................................................................................................................3Overview of Company.....................................................................................................................3Operations Strategies.......................................................................................................................4Sustainability Approaches (Triple Bottom Line)............................................................................5Challenges and Opportunities in terms of Sustainability................................................................7Suggested Improvements.................................................................................................................9Conclusion.....................................................................................................................................10References......................................................................................................................................11
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Operations Management 3IntroductionOperations management is the management area which is concerned with the designing and controlling of production process and redesigning of the business operations in the manufacturing of products and services. Operations management also bears the responsibility of ensuring that the operations of the business are efficient and effective in in making less use of resources and meeting customer requirements (Heizer, 2016). This assignment focuses on the design and technology driven company Apple Inc. and highlights the operations strategies adopted by the organization. Moreover, it examines the sustainability approaches adopted by the company based on the triple bottom line approach and explores the opportunities and challenges faced by the company in terms of sustainability. This assignment also suggests some improvements which can be considered by Apple for improving its overall operations in the future. Overview of CompanyApple Inc. is a multinational design and technology driven company of America having its headquarters situated in California. It designs, develops and makes the sales of online services, computer software and consumer electronics. The online services provided by Apple include theiOS App Store, the iTunes Store, Apple Music, Mac App Store and iCloud. The software offeredby Apple include iOS and macOS operating systems, Safari web browser, iTunes media player, iWork and iLife productivity and creativity suites and some professional applications like Xcode,Logic Pro and Final Cut Pro. The hardware products of Apple include the most popular iPhone smartphone, Apple smartwatch, iPod portable media player, iPad tablet computer, the Apple TV,the Mac personal computer and the Home Pod smart speaker (Grady, 2009). Apple was founded by Ronald Wayne, Steve Jobs and Steve Wozniak in the year 1976 for the purpose of developing and selling the personal computer of Wozniak named Apple I. Apple Inc. was then incorporated in the year 1977 and witnessed a significant impetus and growth in revenue for the company (Apple, 2018). Being a design and technology driven company, Apple makes the use of most innovative technology in the market. Design is used as an integrative resource by Apple for bringing innovation more successfully and efficiently. Furthermore, it uses the strategy of developing the leading edge products. Firstly, it understands the emerging technologies and then makes the identification of unmet consumer needs. Apple then aims to utilize innovative technology in fulfilling those unmet consumer needs. The market capitalization and profitability of Apple is above the industry average. It is considered to be the most innovative company due to its continuous spending on research and development (Jaruzelski & Mainardi, 2011).
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