Importance of Organisational Behaviour & HRM

Organisational Behaviour -
Assessment 2

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Importance of organisational behaviour & HRM.......................................................................1
Tools and methods of OB & HRM to attain competitive advantages.........................................2
Challenges & forces of organisational behaviours......................................................................4
RECOMMENDATIONS.................................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
Organisational behaviour reflects the ways in which a business firm is operating and
managed. It consist as the term that showcase the study of human resources within groups and
teams, because they are the core of business (Robbins and Judge, 2019).
Human resource is defined as the term which is used to derive formal system needed for
management of employees within the organization. Organisational behaviour recognize how
members of staff and teams, structures that affect workers separately (Borkowski and Meese,
2020).
Unilever is a British multinational company that offer consumer goods such food, energy
drinks, baby food, soft drinks, ice cream etc. the company founded in 1929 with its
headquartering in London, UK.
This report is based on organisational behaviour and human resource management within
respective firm. It cover the importance of OB & HRM in attainment of competitive advantages
with tools and method. Furthermore challenges in today's business environment and suggestions
are given to overcome these challenges.
MAIN BODY
Importance of organisational behaviour & HRM.
Organisational behaviour and human resource management is important as it gives the
insights of how employees behave and perform within teams and groups that helps business
leaders to understand the aspects that motivates employees and staffs (Gagné, 2018). In context
of Unilever importance of OB and HRM are considered as follows: Helps in motivating employees: Study of organisational behaviours helps the leaders and
managers to motivate employees and staffs which results in effective organisational
performance leading to job satisfaction. This contributes towards accomplishment of
goals of respective firm and improves employee performance and commitment at
workplace. For instance organisational behaviour provides understanding of factors that
motivate employees and helps to satisfy needs of employees that motivate them for
effective performance. Helps to build effective work environment: Organisational behaviour plays significant
importance within developing healthy and friendly relationship between staff and
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