Organisational Behaviour: Impact of Organisational Culture on Aston Martin

This report explores the impact of organisational culture on Aston Martin, a leading luxury car manufacturing company. It discusses the organisational culture of Aston Martin and how it contributes to organisational effectiveness through communication. It also examines the role of organisational culture in employee motivation and its importance in ensuring business success. The report highlights the need for a diverse and collaborative organisational culture to drive success in the automotive industry.