Organization Change Assignment 2022

RUNNING HEAD: ORGANIZATION CHANGE
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Organization Change

ORGANIZATION CHANGE 1
Table of Contents
Introduction................................................................................................................................1
Redesign and Innovation............................................................................................................2
Dynamic Changes......................................................................................................................4
Lewin’s Three-Step Model........................................................................................................6
Kotter’ Eight-Step Plan..............................................................................................................6
Conclusions................................................................................................................................7

ORGANIZATION CHANGE 2
Introduction
Nokia Corporation is the biggest and largest manufacturer which serves customers in more
than 130 countries. It is one of the biggest contributors in mobile telephone Company that
assist in development of LTE standards. Through the past centuries, the company expands its
business in several different products. In the 20th century, the company expands its business
with the popularity of mobiles phones and computers. The adaption of Nokia Company and
entire business was sold to Microsoft (Nokia, 2019).
Nokia is the world biggest cell phone producer with its entire covered item portfolio in its
different measures and fragments. Nokia is one of the pioneers in accessing portable data
society to many people. The central goal comes with influencing individuals to combine with
each other paying all the data sources in time. Nokia Company is the world’s greatest media
transmission of gear producers (Nokia, 2018).
It is the Finland-based organization of cell phones which was consolidated in 1961 and built
as an effective brand in the nearby market yet its huge business has extended in all zones to
help clients need and needs and the development of media transmission industry. The
innovations and applications are mostly intended in various zones and depends upon the
human needs arrangements in the structure (Nokia, 2019).
Redesign and Innovation
As a CEO of Nokia brand, I will design and make changes according to needs and
preferences of the customers as what they wish is the best option for innovations. The
smartphones are the necessities and modification that covers all the work and quickly make
life. There is a big world of similarity in an external environment with Nokia Products. The
effective range tells about manufacturer offers to various kinds of latest features. In recent

ORGANIZATION CHANGE 3
times, the leverage of mobile phones again comes with the trend of innovation and got some
traction with all its customers.
The main battle is with new launching of innovative and smart ideas with the brand name of
Samsung, Oppo, IPhones, Vivo and One Plus. They all the best competitors in the market of
Nokia brand. The sustainability factor of Nokia will have to develop more innovative and
with the preferences of the customers. The whole corporation serves all its customers with
technology that rule the market at that time. All the differential products are made following
all its customers with a better look of the perception. The tagline and positioning statement of
Nokia Company is to connect more people through ways of providing the best products with
upgraded technology (Kit, 2018).
There is a world of similar technology which is used by all the companies in the mobile
phone markets with the product categories. The various ranges of products tells about the
complex nature as manufacturer costs offers all the latest features. The company serves all its
customers with the kind of different products to their customers from long time but they
forget that they want innovations in their technology.
The adaption of position statement of Nokia is “Connecting people”. Nokia aims to delivers
and accomplish the need of the consumers as a first preference. They influence their making
of strategies in developing needs of the people that confront each other. The main reasons
behind the failure of Nokia are they itself sold it to the different company Microsoft. This
brought many issues with the firm that is unequipped for dealing its business in Nokia
Company (Nokia , 2018).
There is an adoption of predominant patterns with touch screen and sending of the message
with the significance programming is the first focus of Nokia. Nokia somehow fails as new