Impact of Pandemic on Profitability of Hospitality Industry: A Study on Premier Inn

Research Project

Table of Contents
INTRODUCTION...........................................................................................................................3
Background:.................................................................................................................................3
Literature review..........................................................................................................................3
Research methodology.................................................................................................................4
REFERENCES................................................................................................................................1

INTRODUCTION
Title: To evaluate the impact of pandemic on the profitability of hospitality industry. A
study on Premier Inn.
Aim: To identify the various factors that have affected the profitability of hospitality sector
during pandemic.
Objective :
 To understand the concept of pandemic and its effect on business growth.
 To identify various factor which have affected profitability of Premier Inn during
pandemic.
 To analysis methods used by hotel in order to deal with impact of COVID- 19.
 To recommend the best solution for the challenges faced by hotel.
Background:
Pandemic has been one of the most common challenges which has been faced by the business in
every sector but its major impact was on hospitality industry. Due to this most of the hotels were
shut down for several months due to that huge loss has been faced by hospitality and tourism
sector. Also policy made by the government like Lockdown has damage the growth of hotels as
people were not allowed to travel and many tourist place was closed. However, due to no sales
for several months and change in the customer taste and preferences has affected the profitability
of company. The present report has been based on Premier Inn hotel is brutish chain which
provide comfortable hospitality service to their customer.
Rational: The main reason for selecting this topic is that it helps in knowing about the
challenges faced by business. The one of the biggest and current issue will be highlighted in the
research. The another reason is that it will help in knowing the various factors which has
affected the overall profitability of company. The researcher has adopted for this topic so that it
can enhance its knowledge regarding the challenges face by firm.
Literature review
Theme 1: To understand the concept of pandemic and its effect on business growth.
According to Vavra, (2021) COVID -19 was the main reason for the pandemic and in general it
means disease outbreak that spreads across countries. The virus has affected many people and
has severely affected the lifestyle of people and changes the way of business. Along with this,