PESTLE Analysis and Porter Five Forces Model for Nike

Nike

TABLE OF CONTENTS
MAIN BODY...................................................................................................................................3
Examining the PESTLE analysis...............................................................................................3
Presenting the porter five forces model......................................................................................4
REFERENCES................................................................................................................................6

MAIN BODY
Examining the PESTLE analysis.
Factors Impact
Political Favourable tax agreements and political
stability in the country has created positive
impact on growth of the business. Also, tariff
barriers might create negative impact on
smooth expansion of the business (Achinas and
et.al., 2019).
Economical Factors such as inflation, import and export
restrictions on the company might affect the
overall sales of the business as products would
be sold in limited market only.
Social In the current era where people are conscious
in consuming more of eco friendly products it
is essential that Nike use strategies to avoid
negative impact on business so that product
could be developed according to the needs and
wants of the people.(Nayak and Kayarkatte,
2020)
Technological With the use of advanced technology and
social media Nike can create positive impact
on the sales of business. Further, with
continuous interaction with customers the
brand value of firm is maintained.
Legal Certain government laws and regulations have
to be strictly followed so that various problems
in the future does not occur. Also, recently the
case of false discounts offered by the company