Planning an Event - Tips for Organizing Successful Christmas Event

PLANNING AN
EVENT

TABLE OF CONTENT
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
Range of diverse events categorize by size and scale..................................................................3
Public, private and voluntary sector's role in event industry.......................................................3
Internal and external impact on event from individual and organization...................................4
Critically identifying and evaluate the planning issues for Christmas event, including aim,
objectives screening, venue, theme, programme, entertainments................................................4
Critically defining the various organizational structures of events teams and applying the best
suited structure to the Christmas events.......................................................................................5
Analysing and applying the different marketing techniques for the Christmas event and
Evaluating the potential success of the chosen techniques..........................................................7
Critically explain the financial objectives of your event and possible sources of income, to
include sponsorship opportunities................................................................................................8
Investigate the legal and risk management issues applicable to the event..................................9
Analysing methods to measure the effectiveness of the event.................................................10
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Planning and event in the country making describing about the process of managing the
projects with meeting the objectives by establishing the shows and building the teams for
organising the party and event in the country. For this project report is about planning the
Christmas event mainly in the Birmingham country. As Christmas festival is mainly celebrated n
the birth if the Jesus Christ. Various traditions being celebrated by the countries and with
observing the tradition and teaching on the basis of the religions. This event is mainly planning
with organizing the annual festival of the year and celebrated among various individual. This
project report provides details about the explaining the rage of categories and events with size
and scale, also the public private and voluntary role in event industry and the internal impacts on
individual and organization. Further explaining about the plaining issues for the event with
defining aim, objectives, theme, venue. Also, critically defining various organizational structures
of the events teams. Also, analysing different marketing techniques for choosing success. Also,
explaining the financial objectives with investigating the legal and risk management issues.
Lastly analysing the methods for measuring effectiveness of event.
MAIN BODY
Range of diverse events categorize by size and scale
Events are defined about assembling various public and individual for the purpose of the
celebrating, educating and reunion. There are various types of events on the basis of scale and
size mainly termed as private, public, live and charity events. Private events are comprised the
wedding, parties, and festival gatherings also the exhibitions and trade shows. Public events
mainly including the business dinners, conference meeting, launching of various products and
networking events. Live events mainly including the musical events festivals and porting
festivals organized in the country. Lastly the charity events including auctions based on charity,
sponsored cycling, walking, running these are various outdoor events which is mainly
categorized under the range of size and scale.
Public, private and voluntary sector's role in event industry
Various sectors role in the event's industry including, under the public sectors its role is
mainly supporting and managing the event mainly organized at the large level. It is mainly
supporting in organize and facilitating the events as by funding and providing the skilled labour
with delivering various possible resource for organize the public event. Private sector role in the

event industry as it help in organize planning and scheduling the private events. As by
maintaining targeting the audiences and ensuring these are market and targeted properly.
Furthermore the voluntary sectors play main role as for achieving and conducting the event o
successful manner (Bikakis, Kalogeraki and Gunupulos, 2018). As mainly helps in organizing
brining skilled individual with reducing cost and achieving success with working efficiently.
Internal and external impact on event from individual and organization
Internal events are mainly defining as about social gathering and organising various
meeting and conferences for running the business and organization in the successful manner. It
mainly impacts the individual and society at great extent as it aids in providing various
opportunities for implementing the teams and facilitation the relations between various
individuals. As the events mainly organise at internal level help in achieving the objectives as by
organise various meeting conferences for achieving the purpose and communicating for
developments.
Furthermore, the events impact at social level as the external impact as it mainly gives the
positive impacts on various individual and societies and helps in better interaction and
celebrating the various festivals and gives meaningful impacts. The events which are organized
have various political impact as of various laws and rules governing the country impacting
organize of an event also the amount of revenues and profits gained with organize and events
gives better economic impacts (Dowson and Bassett, 2018). Also, it helps in gaining the local
businesses and visitors for attending the events in the country as it assists in bringing the
societies together. With developing the resources.
Critically identifying and evaluate the planning issues for Christmas event, including aim,
objectives screening, venue, theme, programme, entertainments
Organising and managing the planning event involves the aims, objectives with defining
all the following details as:
Aim: Main aim is to foster and increases the socializing among communities with Conveying the
message and increase for tolerance, brotherhood, love. Further, achieving and organizing in the
successful Christmas event.
Objectives:
 To grow the audience as for providing memorable experience
 To increasing revenues around 10% with organising memorable event