Planning for Growth

PLANNING FOR GROWTH

Table of Contents
INTRODUCTION...........................................................................................................................3
LO1..................................................................................................................................................3
Key consideration for evaluating the growth opportunities.........................................................3
Ansoff's matrix ............................................................................................................................5
LO2..................................................................................................................................................6
Potential source of funding .........................................................................................................6
LO3..................................................................................................................................................8
Business plan for Oak cash and carry..........................................................................................8
Executive Summary.........................................................................................................................8
Company description...................................................................................................................8
Financial strategy.......................................................................................................................10
LO4..................................................................................................................................................1
Exit or succession options for small business with its benefits and drawbacks..........................1
CONCLUSION................................................................................................................................1
REFERENCES................................................................................................................................1

INTRODUCTION
The study focuses on various aspects of evolution of SME in UK. SME means an organisation
coming under category of small and medium enterprise which is defined as a business with less
than 250 employees and a turn over of less than € 50 million. The company taken up for study is
Oak cash and carry which comes under food wholesale store dealing in food and beverage
products. The study defines growth opportunities company can consider as an SME. The source
of funds for the business function have been highlighted. The study lays down a business plan to
achieve the strategic objectives of the company. Lastly, it lays light on the exit and succession
options for an SME and its implications.
LO1
Key consideration for evaluating the growth opportunities
Basically every business have their business related opportunities regularly in the market.
The chance in organization with launching new product or entering into new market have various
kind of opportunity to the business (Park and LaFrombois, 2019). Any organisation have their
particular consideration that help to determine the growth opportunities. To get advantages in the
competitive market Oak cash and carry have to analysis its opportunities on regular basis
(Shanafelt and et. al., 2019).
VIRO analysis: This tools assist to design to protect from the resources as well as ability that
provide long time benefits. With the help of this framework the competency and the capabilities
of oak cash can in order to gain competitive advantage.
Particular Value Rarity Imitability Organized
Human resource Yes No Yes Yes
Technology No No Yes No
Production Yes Yes Yes Yes

Distribution
network
No No Yes Yes
Valuable: The Oak cash & carry have number of effective and efficient employee's that are
working to accomplish the Objective of the company. The human resource is valuable in Oak
Cash and Carry (Jensen and Creinin, 2020). As people are regularly motivated and trained so that
they can perform their best. Technology is less value as they are SME, so they are more focused
on profit earning so for this the Oak giving more value to production department. The
distribution network is less valued.
Rarity: The human resource are not rare any competitor in market can grab them easily. The
technology is not also rare as they are small scale company. The production is rare in Oak cash
& carry company. The distribution network is also not that much rare due to small area of
operation.
Imitability: The human resource are not imitated in Oak because the competitor can not simply
have the same level and qualified HR, the technology is also can imitable in the company. The
production is also can be imitable with others in the market. The competitor can easily do same
level of promote and distribution (Seaton, 2018).
Organized: The human resource are organized as they know they work and responsibility. The
technology is not that much organize in Oak cash & carry as per their operational area. The level
of production is organized in Oak. Distribution network is not that much efficient but it is
organize.
Innovation of New product: SMEs are new companies, so they need to innovate the style as
well as technique to produce its products and services to grow and expand in the market. The
Oak cash & carry is providing grocery products in its market. To innovate its products and
services they are launching organic grocery products so that people who are concern about their
health get more attracted towards the products and this products will also enhance the health of
people who will use them.
Identify and mitigation of risk
Identify Mitigation