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Poor Product Quality in Subway: Tools to Measure and Improve Quality

   

Added on  2023-04-25

14 Pages3372 Words412 Views
Business Development
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Management
System04099
Poor Product Quality in Subway: Tools to Measure and Improve Quality_1

Contents
Introduction...........................................................................................................................................3
Poor product quality in Subway.............................................................................................................4
Tools to focus on agricultural products.................................................................................................6
Tools to measure and improve the product quality..............................................................................8
Conclusion...........................................................................................................................................10
References...........................................................................................................................................12
Poor Product Quality in Subway: Tools to Measure and Improve Quality_2

Introduction
The report brings out a discussion on poor quality of products and services of an organisation.
With the increasing business complexities in the global environment, every organisation
wants to achieve maximum profit because investors are attracted due to higher dividend and
returns. In order to get and win maximum consideration of stakeholders, companies have
started engaging in unethical procedures, which may be either intentional or unintentional. It
is important to know that no company spoils their product or service quality in the eyes of
their stakeholders (Adam, 2016).
In this extensive race of competition, company avoids checking its quality and services, as
they believe that they have already employed many people to process quality. Here is an
example of poor product and service scandal of “Subway.” The fast food company was
claimed for poor quality food such as it provided mystery meat and rotten vegetables. This
has destroyed the “Eat fresh” tagline of the company that helped subway to reach to a
renowned fast food company (Ali, Adam, and Baharum, 2018). As it is among the world`s
largest fast food restaurant, consumers expect healthier and fresher food. Franchisees located
all over the world have been protesting the promotions and others are complaining of poor
quality of the products. It is necessary to build some strategies to improve the quality such as
choosing the statistical tools, motivating the employees, and proper coordination of resources
etc. The discussion further carries out some quality management tools such as TQM, six
sigma, Post Service Rating, smart vendor audit checklist, EFQM excellence model and
Kaizen to improve the poor quality of the fast food (CGMA, 2013). Apart from company`s
personal quality management, the company has to ensure that it uses agricultural goods
mostly. The discussion carries out GAP analysis and tools in regards to improve the quality
of agricultural products (Maze, 2018).
Poor Product Quality in Subway: Tools to Measure and Improve Quality_3

Poor product quality in Subway
With the increasing rivalry in the growing market, quality management is important for
business sustainability. Quality in products and services must maintain the customer
satisfaction and loyalty. A company can build a good image for its quality by complying with
the quality standards such as 9001 (TAYLORDEC, 2017). The products and services must
reach a certain quality level to meet the customer expectations, managing its reputation,
managing the costs, meeting industry standards. In other words, it can be said that quality is
important for a business for numerous reasons such as-
Customer value and retention, goodwill, safety and legal issues play an important role in the
success of any organisation. Moreover, in order to retain the customers for repetitive business
sales, an enterprise will have to sell the products that encourages customer`s expectations.
When a customer experiences bad, they may demand their money back or will never spend
the money to render the services (Maze, 2018).
Goodwill of the company relies on customer satisfaction attained by its services and products.
This induces the company to focus on quality of products and goods. It is appropriate for both
company`s promotional activities and customer reviews. Many countries form legal
requirements that a company has to follow while producing the products. Various laws such
as uniform commercial code (UCC) upholds the customer`s view regarding poor quality and
even if the company do not work well. This law also authorises the customer to sue the
company if they do not meet their expectations.
Fast food chain has struggled with the oversaturation and internal management conflicts that
have made difficulties around some stores of “subway” in 2018 (Maze, 2018). It is reported
that franchisees in UK has braced with bad news that internal conflicts and national sales
would face unprofitability soon in many subway`s locations. The problem started when
subway advertised itself as Fresh and healthier fast food chain but now each chain is falling
Poor Product Quality in Subway: Tools to Measure and Improve Quality_4

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