Pepsi Co POSTGRADUATE DISSERTATION SUBMISSION Form Part 1 - Employee Motivation in Pakistan
Added on 2022-10-16
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Running head: PEPSI CO
POSTGRADUATE DISSERTATION SUBMISSION FORM
PART 1 – To be completed by the candidate in block capitals
Surname:........................................ First
names(s):..............................................
Degree for which Dissertation
Submitted:...............................................................
Dissertation Title The effect of Pepsi co culture on employee motivation in
Pakistan
Submission Student ID Date registered
Date:....................... No:........................ . for
Course.............................
Address for notification of
result............................................................................
......................................................................................................
.....................
I hereby submit two appropriately bound copies; one Turnitin indexed report of my
dissertation – in conformity with the requirements of my course. I confirm that this
dissertation is essentially the result of my own work and research, and that it has
been developed and written by me alone. Where appropriate and required, I have
made full acknowledgment and/or reference to source used in the work. If required, I
will make myself available for a “viva voce” presentation. I expressly agree that the
Turnitin submitted by me may be subjected to electronic examination for assessment
purposes.
Signature:...........................................................Date:.....................
...................
POSTGRADUATE DISSERTATION SUBMISSION FORM
PART 1 – To be completed by the candidate in block capitals
Surname:........................................ First
names(s):..............................................
Degree for which Dissertation
Submitted:...............................................................
Dissertation Title The effect of Pepsi co culture on employee motivation in
Pakistan
Submission Student ID Date registered
Date:....................... No:........................ . for
Course.............................
Address for notification of
result............................................................................
......................................................................................................
.....................
I hereby submit two appropriately bound copies; one Turnitin indexed report of my
dissertation – in conformity with the requirements of my course. I confirm that this
dissertation is essentially the result of my own work and research, and that it has
been developed and written by me alone. Where appropriate and required, I have
made full acknowledgment and/or reference to source used in the work. If required, I
will make myself available for a “viva voce” presentation. I expressly agree that the
Turnitin submitted by me may be subjected to electronic examination for assessment
purposes.
Signature:...........................................................Date:.....................
...................
1PEPSI CO
The effect of Pepsi co culture on employee motivation in Pakistan
Submitted by
Mohsin khan
Student ID 3705459
The effect of Pepsi co culture on employee motivation in Pakistan
Submitted by
Mohsin khan
Student ID 3705459
2PEPSI CO
Acknowledgements
I would like to express my sincere appreciation to my supervisor knapp colin for his
guidance and help throughout my research dissertation . My research dissertation
would not have been successful without the support and his valuable feedbacks . I
would like to gratitude to all of my professors and my family they always support me
during my studies .
Acknowledgements
I would like to express my sincere appreciation to my supervisor knapp colin for his
guidance and help throughout my research dissertation . My research dissertation
would not have been successful without the support and his valuable feedbacks . I
would like to gratitude to all of my professors and my family they always support me
during my studies .
3PEPSI CO
Abstract
The business environment can be understood to be imperatively dynamic in nature
and this has an overall strong impact on the relationship dynamics which take place
within the scope of the firm. In line of this, it can be mentioned that, the balance
between the different manager and employee aspect has also been changing
considerably and hence, this needs to be captured and put to better use. The focus of
the research report lies on finding the Impact of the company culture at Pepsi in
Pakistan on the overall motivational levels of the employees. The paper follows a
systematic layout where the paper has been divided into five chapters with each of
the chapters focusing on the aim of the research. The first chapter lays down the
background of the research which is then followed by the objectives and rationale of
the research.
The paper also discusses the various theoretical concepts related to the overall
meaning of Organizational culture and employee motivation and relates them to
Pepsi. Additionally, the research techniques lay out the various research processes
which have been adopted for the paper and this has been follows by the chapter on
Analysis which presents the results of the survey carried out amongst 100
participants at Pepsi. The results have been discussed and analyzed in the following
chapters. The last chapter wraps the paper and provides certain recommendations
which can be followed by the managers at Pepsi. Through the research it was found
that the Organization culture tends to have a huge impact on Pepsi`s employee
motivation and that considerable efforts to improve the same have to be undertaken
by the firm.
Abstract
The business environment can be understood to be imperatively dynamic in nature
and this has an overall strong impact on the relationship dynamics which take place
within the scope of the firm. In line of this, it can be mentioned that, the balance
between the different manager and employee aspect has also been changing
considerably and hence, this needs to be captured and put to better use. The focus of
the research report lies on finding the Impact of the company culture at Pepsi in
Pakistan on the overall motivational levels of the employees. The paper follows a
systematic layout where the paper has been divided into five chapters with each of
the chapters focusing on the aim of the research. The first chapter lays down the
background of the research which is then followed by the objectives and rationale of
the research.
The paper also discusses the various theoretical concepts related to the overall
meaning of Organizational culture and employee motivation and relates them to
Pepsi. Additionally, the research techniques lay out the various research processes
which have been adopted for the paper and this has been follows by the chapter on
Analysis which presents the results of the survey carried out amongst 100
participants at Pepsi. The results have been discussed and analyzed in the following
chapters. The last chapter wraps the paper and provides certain recommendations
which can be followed by the managers at Pepsi. Through the research it was found
that the Organization culture tends to have a huge impact on Pepsi`s employee
motivation and that considerable efforts to improve the same have to be undertaken
by the firm.
4PEPSI CO
Table of Contents
Chapter 1: Introduction .............................................................................................7
1.1 Overview ........................................................................................................7
1.2 Background of the topic ..................................................................................9
1.3 Problem statement ......................................................................................... 11
1.4 Research Questions ....................................................................................... 12
1.5 Research Hypothesis ..................................................................................... 12
1.6 Research Rationale and Significance of the study .......................................... 13
1.7 Structure of the Paper .................................................................................... 13
Chapter 2: Research aim and objectives ..................................................................15
2.1 Research aim ................................................................................................. 15
2.2 Research Objectives and Justification ............................................................ 15
Chapter 3: Literature Review .................................................................................. 16
3.1 Overview ...................................................................................................... 16
3.2 Company culture ........................................................................................... 16
3.2.1 The change in the organizational culture ..................................................... 18
3.2.2 Factors affecting company culture .............................................................. 19
3.2.3 Benefits of having a positive workplace culture .......................................... 22
3.3 Employee motivation .................................................................................... 25
3.3.1 Extrinsic motivation ................................................................................... 25
3.3.2 Intrinsic motivation .................................................................................... 26
3.3.3 Benefits of employee motivation ................................................................ 26
Table of Contents
Chapter 1: Introduction .............................................................................................7
1.1 Overview ........................................................................................................7
1.2 Background of the topic ..................................................................................9
1.3 Problem statement ......................................................................................... 11
1.4 Research Questions ....................................................................................... 12
1.5 Research Hypothesis ..................................................................................... 12
1.6 Research Rationale and Significance of the study .......................................... 13
1.7 Structure of the Paper .................................................................................... 13
Chapter 2: Research aim and objectives ..................................................................15
2.1 Research aim ................................................................................................. 15
2.2 Research Objectives and Justification ............................................................ 15
Chapter 3: Literature Review .................................................................................. 16
3.1 Overview ...................................................................................................... 16
3.2 Company culture ........................................................................................... 16
3.2.1 The change in the organizational culture ..................................................... 18
3.2.2 Factors affecting company culture .............................................................. 19
3.2.3 Benefits of having a positive workplace culture .......................................... 22
3.3 Employee motivation .................................................................................... 25
3.3.1 Extrinsic motivation ................................................................................... 25
3.3.2 Intrinsic motivation .................................................................................... 26
3.3.3 Benefits of employee motivation ................................................................ 26
5PEPSI CO
3.3.4 Factors affecting Employee motivation ....................................................... 27
3.4 The Conceptual Framework .......................................................................... 30
3.5 Summary....................................................................................................... 30
Chapter 4: Research methodology ........................................................................... 31
4.1 Overview ...................................................................................................... 31
4.2 Research Outline ........................................................................................... 31
4.3 Research strategy .......................................................................................... 31
4.3.1 Research Philosophy .................................................................................. 31
4.3.2 Research Approach..................................................................................... 32
4.3.3 Research Design ......................................................................................... 32
4.4 Research process ........................................................................................... 33
4.4.1 Research type ............................................................................................. 33
4.5 Sampling Technique ...................................................................................... 34
4.6 Research method ............................................................................................... 35
4.7 Ethical considerations ....................................................................................... 36
4.8 Accessibility issues and Foreseen Limitations ................................................... 37
4.9 Summary........................................................................................................... 37
Chapter 5: Analysis and Findings ............................................................................ 38
5.0 Overview ...................................................................................................... 38
5.1 Analysis ........................................................................................................ 38
5.1.1 Descriptive Analysis ................................................................................... 39
5.1.2 Inferential analysis ..................................................................................... 42
3.3.4 Factors affecting Employee motivation ....................................................... 27
3.4 The Conceptual Framework .......................................................................... 30
3.5 Summary....................................................................................................... 30
Chapter 4: Research methodology ........................................................................... 31
4.1 Overview ...................................................................................................... 31
4.2 Research Outline ........................................................................................... 31
4.3 Research strategy .......................................................................................... 31
4.3.1 Research Philosophy .................................................................................. 31
4.3.2 Research Approach..................................................................................... 32
4.3.3 Research Design ......................................................................................... 32
4.4 Research process ........................................................................................... 33
4.4.1 Research type ............................................................................................. 33
4.5 Sampling Technique ...................................................................................... 34
4.6 Research method ............................................................................................... 35
4.7 Ethical considerations ....................................................................................... 36
4.8 Accessibility issues and Foreseen Limitations ................................................... 37
4.9 Summary........................................................................................................... 37
Chapter 5: Analysis and Findings ............................................................................ 38
5.0 Overview ...................................................................................................... 38
5.1 Analysis ........................................................................................................ 38
5.1.1 Descriptive Analysis ................................................................................... 39
5.1.2 Inferential analysis ..................................................................................... 42
6PEPSI CO
5.2.2 Correlation Analysis ................................................................................... 43
5.2.2 Regression Analysis ................................................................................... 46
5.2.4 Hypothesis Testing ..................................................................................... 48
5.3 Findings ........................................................................................................ 48
Chapter 6: Discussion ............................................................................................. 50
Chapter 7: Conclusion............................................................................................. 56
7.0 Overview ...................................................................................................... 56
7.1 Answering Research Questions ..................................................................... 57
7.2 Linking to Objectives .................................................................................... 58
7.3 Limitations of the study ................................................................................. 58
7.4 Scope of future research ................................................................................ 58
Chapter 8: Recommendations.................................................................................. 60
References .............................................................................................................. 64
Appendix ................................................................................................................ 69
5.2.2 Correlation Analysis ................................................................................... 43
5.2.2 Regression Analysis ................................................................................... 46
5.2.4 Hypothesis Testing ..................................................................................... 48
5.3 Findings ........................................................................................................ 48
Chapter 6: Discussion ............................................................................................. 50
Chapter 7: Conclusion............................................................................................. 56
7.0 Overview ...................................................................................................... 56
7.1 Answering Research Questions ..................................................................... 57
7.2 Linking to Objectives .................................................................................... 58
7.3 Limitations of the study ................................................................................. 58
7.4 Scope of future research ................................................................................ 58
Chapter 8: Recommendations.................................................................................. 60
References .............................................................................................................. 64
Appendix ................................................................................................................ 69
7PEPSI CO
Chapter 1: Introduction
1.1 Overview
Organizational culture can be rightfully understood to be a set of underlying
beliefs, assumptions, ways as well as values of interacting and communicating with
the different members of the firm and generally tends to contribute to a social as well
as psychological environment of the firm in focus (Alvesson and Sveningsson,
2015). The organizational culture not only comprises of the overall beliefs of the
firm but also the overall expectations which are present in the field of organization`s
expectations, experiences as well as the philosophy on which the organization is
based. Additionally the culture can also be understood to be the customs and rules
which have been developed over the time and are considered to be valued for the
overall operations of the organization (Hogan and Coote, 2014). The organizational
culture can be understood to have a key role in the overall operations of the firm and
has the overall capability to determine the manner in which the employees perform.
The culture defines and states the ultimate assumption on which the behavior of the
different employees is generally based on. According to Turner (2014), the
organizational culture also tends to have an impact on the manner in which the
people tend to interact with one another, with the clients and the stakeholders as
present. The words Organizational culture are often used in place of one another and
the other terms which are used in place of Organizational culture can be known as
the corporate culture, the workplace culture and the business culture. The work
culture of Pakistan can be understood to be related to their overall beliefs and overall
perceptions. The trust can be understood to be a big factor when the dealings in such
firms take place. The managers and employees in Pakistan believe that it is
appropriate to get acquainted with one another before any decision regarding the
Chapter 1: Introduction
1.1 Overview
Organizational culture can be rightfully understood to be a set of underlying
beliefs, assumptions, ways as well as values of interacting and communicating with
the different members of the firm and generally tends to contribute to a social as well
as psychological environment of the firm in focus (Alvesson and Sveningsson,
2015). The organizational culture not only comprises of the overall beliefs of the
firm but also the overall expectations which are present in the field of organization`s
expectations, experiences as well as the philosophy on which the organization is
based. Additionally the culture can also be understood to be the customs and rules
which have been developed over the time and are considered to be valued for the
overall operations of the organization (Hogan and Coote, 2014). The organizational
culture can be understood to have a key role in the overall operations of the firm and
has the overall capability to determine the manner in which the employees perform.
The culture defines and states the ultimate assumption on which the behavior of the
different employees is generally based on. According to Turner (2014), the
organizational culture also tends to have an impact on the manner in which the
people tend to interact with one another, with the clients and the stakeholders as
present. The words Organizational culture are often used in place of one another and
the other terms which are used in place of Organizational culture can be known as
the corporate culture, the workplace culture and the business culture. The work
culture of Pakistan can be understood to be related to their overall beliefs and overall
perceptions. The trust can be understood to be a big factor when the dealings in such
firms take place. The managers and employees in Pakistan believe that it is
appropriate to get acquainted with one another before any decision regarding the
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