Practical Digital Marketing

Digital Marketing

Table of Content
Introduction
Ways of digital marketing
Conclusion
References

Introduction
Digital marketing is one of the most important tools for the companies nowadays. It is
important for the company to market their products online as it is not only have a wider reach
but it also involves lesser cost as compared to traditional marketing methods. Digital
marketing is powerful tool that can be used by the company in order to promote their product
on a bigger scale. It will help the company to reach to the targeted segment without much
cost as well as effort via online channels. Digital marketing can be done through various
ways which will be covered in the report.

Ways of digital marketing
Search Engine Optimization:
•It refers to the marketing practice in which the website of the
company includes words which are most likely to be searched by the
customers in order to find the products online.
•It is observed that most of the customers are likely to find their
products online with the help of some related words.
•Around 70% of the people only open the first page of the feed and
will not bother to open the second page.