Principles of Marketing

Principles of Marketing

Table of Contents
INTRODUCTION...........................................................................................................................1
Q.1 Definition of target market and the manner it use in different brands ? ..............................1
Q3. On the basis of research determine the market price of both brands ?.................................3
Q4. Analyse and explain the channel management of product of both brands?..........................3
Q5. Choose the best method of communication to build their respective brands?......................4
REFERENCE...................................................................................................................................5
Books and Journals......................................................................................................................5

EXECUTIVE SUMMARY: The main aim of the report is to done marketing mix to
increase the demand of product and satisfy the customers by fulfilling their demand and need.
Various methods of research is to be perform so that company can easily capture large market
area. Survey, experiment, interview data analysis, observations are some example of research
method. After following all the process both company increase the demand of their product in
the market so it is to be concluded that It is necessary to do marketing by using different modes
to increase sale of product by using different modes of advertising. As it is concluded that
marketing helps in company's growth most.