Stakeholder Management in America's Got Talent

This assignment delves into the crucial aspect of stakeholder management within the context of a hypothetical 'America's Got Talent' project. It elaborates on identifying stakeholders, analyzing their interests, and developing effective communication and engagement plans. The document emphasizes the importance of continuously monitoring stakeholder relationships and adapting strategies to ensure successful project execution.

<Project Name>
Stakeholder Management Plan
Version <Type Version #>
My signature indicates approval of this Stakeholder Management Plan.
Approved by:
Agency CIO
Approved by:
Project Sponsor
Prepared by:
Project Manager

Table of Contents
1 PURPOSE...............................................................................................................................4
2 IDENTIFY STAKEHOLDERS............................................................................................4
2.1 POWER/INTEREST CLASSIFICATION 6
2.2 STAKEHOLDER INTERVIEWS 7
3 PLAN STAKEHOLDER MANAGEMENT........................................................................7
3.1 STAKEHOLDER ENGAGEMENT 7
4 MANAGE STAKEHOLDER ENGAGEMENT..................................................................8
5 MONITOR STAKEHOLDER ENGAGEMENT................................................................8
5.1 STAKEHOLDER PLAN UPDATES 9
2

PURPOSE
Different stakeholder groups have diverse interests and expectations in a project. Stakeholder
management is the process of identifying, analyzing planning and implementation of stakeholder
engagement actions. This process is vital in that it ensures that stakeholders are fully engaged in
the various stages and decision-making processes of a project (PMBOK, 2017). This report
explores a stakeholder’s management plan for The America got talent Contest. It is divided into
the following sections Identify stakeholders, Plan stakeholder management, manage stakeholder
engagement and control stakeholder engagement.
1 IDENTIFY STAKEHOLDERS
To come up with an effective stakeholder management plan requires that all stakeholders are
identified. Stakeholder identification is carried out through a stakeholder analysis.
Project Sponsor
A project sponsor is an individual or group who avails resources and provides the necessary
support for a project. The project sponsor will be the individual tasked with the responsibility of
ensuring that the America got talent contest meets its deliverables and intended benefits. He will
exercise overall accountability over the project (Project Management Institute, 2017). The
project sponsor will have a major influence on the success or failure of the project and will be
involved from the initiation to the completion of the project. His main interest is ensuring that
America got talent meets its intended objectives. He will play arbitration and decision making
roles.
Project manager
3

A project manager is an individual who is tasked with the responsibility of planning for a project,
procuring necessary materials and executing a project. He has the overall responsibility of
managing a project. Among the responsibilities of the project manager for America got talent
contest will include undertaking risk management for a project, assigning roles and
responsibilities to the project team act as a link between the project sponsor and the project team
and establish good working relationships among the project team (Project Management
Institute,2013).He will lead to the success or failure of the project based on his ability or failure
to coordinate project team efforts as well as facilitating effective communication between the
project team and project sponsor. His impact will therefore be high.
Stage performance manager
The Stage performance manager for America got talent contest will be responsible for a couple
of activities including the decoration of the performance stage and providing resources necessary
for the smooth flow of the performances. He will also be tasked with the responsibility of
scheduling performance activities. He will work with other team members under the supervision
of the project manager to actualize the event. Depending on how well he carries on his duties, the
contest will become a successful or a failed project. The impact of stage performance manager
will be high
Participants
They have a great role to play in maintaining the scopes of the talent contest. They are the people
who will be responsible for the execution of the project. The project cannot achieve its objective
without their participation. They will be required to work on their performances as outlined in
4

the project schedule. Their impact on the success or failure of the project will be high (Snyder,
2017).
Government
The government will have two main roles in the project. The regulative role where it will be
tasked with ensuring that the contest benefits the society and the participants alike by
establishing the code of conduct for the players and setting up norms and regulations. It will also
be responsible for providing a favorable environment for the America’s Got talent contest to take
place successfully within the requirements (Zwikael, 2009).
Contractors, subcontractors and suppliers
These are the people who will be responsible for providing various equipment and machine to be
used in the America’s got talent project including the sound systems, lighting systems and stage
decoration materials. Since the success of the project will be partially dependent on the
availability of the goods and services offered by suppliers, subcontractors and contractors it will
be important to ensure that they are supplied with the right quality and quantity and within the
established time and budget to avoid affecting the project’s scope. It will also be important to
manage the relationship between them (Project Management Institute, 2017).
Top management
These are directors and other people with high stakes in the project. They will be responsible for
directing the strategy of the contest. They will also provide the necessary support in the
recruitment of the most talented personnel to complete the project by ensuring that various
deliverables are met. Their impact on the project will be quite high
5

Stakeholder Analysis Register Snapshot:
oup
ame # in Group
Description
& Key
attributes
Impact on
Project
Impacted by
Project Current State
Desired
State
Issues,
Opportunities
and Risks
Mitigatio
Strategie
and Actio
oject
am
Project
manager
 Responsible
for project
planning,
execution
and control
High impact
on Project
success or
failure
Sense of
achievement
or
dissatisfaction
Hidden
talents and
unexplored
identities
Ability to
identify
hidden
talents and
abilities
Potential
project risks
Risk analy
Project
sponsor
 Concerned
with overall
accountabili
ty
High impact
on project
success
High impact
from project
success or
failure
Hidden
talents and
unexplored
identities
Ability to
identify
hidden
talents and
abilities
Create value
for money
Effective
control
Stage
performance
manager
 Ensuring
smooth
flow of
performanc
e
High impact
on project
success
High impact
from project
success or
failure
Hidden
talents and
unexplored
identities
Ability to
identify
hidden
talents and
abilities
Facilitate
success of
the project
Effective
scheduling
performan
Top
management
 Strategy
managemen
t
 Provision
High impact
on project
success
Value for
resources
Unexploited
talents in
America
Ability for
talented
people to
express
An
opportunity
to reward the
most talented
Directing t
project’s
strategy
6

of
necessary
support
their talent
and abilities
participant
Participants  Responsible
for
actualizatio
n of the
project
High impact
on project
success or
failure
Value for
time, ability
to express
talents and
abilities,
financial
rewards and
recognition
Unavailability
of a platform
to display
talents and
abilities
Opportunity
for talented
people to
showcase
unique
abilities and
skills
An
opportunity
to be
rewarded be
recognized
for their
skills
Giving an
optimum
performan
Government  Key
regulator
High impact
on project
compliance
Sense of
achievement
Inadequate
regulations in
contest
projects
Having in
place
sufficient
regulations
Ability to
make their
influence
heard
Adequate
regulations
across all
project
stages
Contractors,
subcontractors
and suppliers
 Providers of
materials
and services
High impact
on
maintenance
of project
scope
Sense of
satisfaction
Unavailability
of project
services and
materials
Provision
of
necessary
materials
and
services
Ability to
earn an
income from
their supplies
Timely
delivery an
quality
maintenan
7

2.1. STAKEHOLDER CLASSIFICATION
The possible stakeholder classification models will include power and influence, power and
interest, Power, urgency and legitimacy, influence and impact
1.1 Power/Interest Classification
Under power interest classification, stakeholders are classified according to the power they have
on a project as well as their interest in the project or its outcome (Snyder, 2017). Attributes to be
considered are low interest, high interest, low power or high power.
1.1 Stakeholder Interviews
8

Interviews will be used to analyze the accuracy and completeness of the process of identifying
and analyzing stakeholders. These interviews will be facilitated by the project manager and will
involve the project team and other stakeholder groups
2 PLAN STAKEHOLDER MANAGEMENT
Stakeholder management is an important aspect for the successful completion of any given
project. The process is concerned with the engagement of project stakeholders from the initiation
of a project, throughout other stages to the completion of a project to facilitate support for the
various project interests. After successful completion of stakeholder analysis for America got
talent contest, all the necessary information to facilitate effective communication with
stakeholders will have been gathered.. Stakeholder engagement throughout the project cycle will
be the responsibility of the project manager.
2.1 Stakeholder Engagement
Current stakeholder engagement for America got talent project will be analyzed through
PMBOK Stakeholders Engagement Assessment Matrix to ensure that the correct level of
engagement for each stakeholder is achieved. The assessment of the stakeholders will be
regarding their current engagement level and desired engagement level.
Stakeholder Unaware Resistant Neutral Supportive Leading
1 C D
2 C D
3 C D
9

C-Current Engagement
D-Desired Engagement
1 MANAGE STAKEHOLDER ENGAGEMENT
Stakeholder engagement is the process through which various stakeholders of a project are
engaged in the course of the project to facilitate satisfaction of their needs and expectations. It
involves building the necessary stakeholder engagement in the project activities from the
initiation to the close of a project. The main reason why this process is important is that it
enables project success through extended support from stakeholders (Zwikael, 2009).
Some of the activities that will be involved in the America got talent project will be ensuring that
stakeholders are committed in all project stages, predicting future problems for the project and
addressing any arising concerns throughout the various stages of the project and ensuring that the
expectations of stakeholders are met by engaging them in communication and negotiation
processes (Zwikael, 2009).Other tools will include effective communication, communication
management plan, change log, organization process assets and stakeholder management plan.
2 MONITOR STAKEHOLDER ENGAGEMENT
10

Monitor stakeholder engagement is concerned with monitoring of the relationships of project
stakeholders and adjustment of plans and strategies for engaging stakeholders. The process
focuses on how stakeholders can be managed and engaged effectively. Monitor stakeholder
engagement for the America got talent contest will be carried out through meetings which will be
chaired by the project manager and which will be used to engage and share information with
stakeholders, use of project management information system to deliver information, expert
judgment, work performance information, project management plan updates, etc (Institute,
Project,& Project Management Institute,2012). The project manager will require sound
interpersonal skills, managerial skills and communication skills to be able to monitor stakeholder
engagement effectively.
2.1 Stakeholder Plan Updates
It is normal that stakeholder management plan and other documents for America got talent
project might require being updated In the course of undertaking the project (Snyder, 2014). The
strategy used to manage stakeholders will be evaluated for effectiveness from time to time to
enable identification of necessary changes so that the affected sections of the stakeholder
management plan are updated to reflect these changes
11

Reference List
Guide to the project management body of knowledge (pmbok® guide)#x96; (japanese). (2017).
Project Management Institute.
Institute, P. M., Project, M. I., & Project Management Institute. (2012). A Guide to the Project
Management Body of Knowledge ( PMBOK® Guide )-Fifth Edition (ENGLISH).
Newtown Square, PA: Project Management Institute.
Project Management Institute,. (2017). A guide to the project management body of knowledge
(PMBOK guide) Sixth edition: Agile practice guide.
Project Management Institute. (2013). Q & As for the PMBOK guide, 2000 edition. Newtown
Square, PA: Project Management Institute.
12