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Project Risk Appraisal and Management

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Added on  2023/06/12

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This report discusses the risks involved in the Royal Dutch Petroleum and Shell merger and how project risk appraisal can help mitigate them. It covers the business risk context, a project risk evaluation, and a critical evaluation of the project risk analysis technique. The report also includes a learning log. The subject is project risk appraisal and management, and the course code is not mentioned. The college/university is not mentioned.

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Project Risk Appraisal and Management

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TABLE OF CONTENTS
INTRODUCTION.......................................................................................................................................................................................3
Business risk context...............................................................................................................................................................................4
A project risk evaluation that identify the risks related to the proposed project.....................................................................................8
Critically evaluating the project risk analysis technique.......................................................................................................................16
Learning log...........................................................................................................................................................................................18
CONCLUSION..........................................................................................................................................................................................19
REFERENCES..........................................................................................................................................................................................20
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INTRODUCTION
Risk management is the process through which an individual or a company can identify, assess and control the threats to an
organization’s capital so that its brand image will not be affected in a negative manner. That is why, the process of identifying,
assessing the risk is essential because after that, a company can make effective steps to mitigate the risk accordingly. Further, in the
present era, to minimize the risk Project Risk Appraisal is used that examining how the project outcomes and objectives might change
by causing a direct impact on a risk. That is why, the current study also helps to gain a deep understanding pertaining to the same,
which in turn helps to improve the risk by implementing effective outcome to overcome the same. The current study is based upon the
case study of Royal Dutch Petroleum and Shell merger in 2005, where both Royal Dutch Petroleum Company and Shell Transport &
Trading Company became parent company known as Royal Dutch Shell Plc. In this, 40% interest in the group is registered in Shell
and remaining one is Royal Dutch. The company now engages in oil and gas exploration production, refining, transportation and
marketing to meet the basic needs of customers.
The rationale for these merger is to response to a scandal over the reduction of oil reserves and this help to improve the
business performance as well as raise the customer satisfaction level. Through merger, companies get an advantage of using resource
from both companies in order to get better response. That is why, with the help of merger, company get effective outcome and
improve the business performance in near future.
The report will shed light upon business risk context related to mergers, which includes the key risks involved within the same.
Further, the project risk evaluation will be discussed in which a risk register matrix will be performed that helps to determine ways
through which risk can be minimized. Moreover, a critical evaluation of the project will be performed that determines the reason for
not covering the anticipated risk and then with the help of a learning log, the report will reflect on learning.
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Business risk context
Recently Royal Dutch Petroleum Co. and Shell Transport & Trading Company got merged together and formed a new
company called Royal Dutch Shell Plc. This action could lead to heavy risk in the business. The major reason behind this merger and
acquisition that took place is to avoid competition in the business (Mescall and Klassen, 2018). In the market, competition is a major
threat businesses face as it restricts the business to approach the whole market. Preventing competition is required as it attempts to
eliminate the risk of losing the brand identity and image in the same target market. It directly affects the position of the brand in the
same target market.

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Merger and acquisition is always a risky proposal that can favour the business to support the overall competitive advantage in the
market. Risk can segregate into different types within the Royal Dutch Petroleum Co. such as operational, reputation, financial,
compliance, strategic (Rozen-Bakher, 2018). All the various and key risks involved with this merger and acquisition decision can be
projected in the following points. Every decision allows the organization to overcome various and different types of risk involved in
the business which can oppose to the business to achieve the targeted business objectives.
Strategic risk
Strategic risk is among the most significant and crucial risk associated with Royal Dutch Shell Plc. The company requires formulating
and designing the suitable strategy to overcome this particular risk. Every organization and company has its own culture and values on
which its operations are based. When mergers between the companies i.e. Royal Dutch and Shell Plc take place, this leads to the huge
risk involved for the organization in terms of providing the right strategic direction to the new venture. Merger involves the
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engagement of the company to work together in order to achieve the business objectives of the newly formed company. The internal
culture and environment of organization is different which allows the company to face the great strategic challenge that may further
encounter in terms of failure in the business (Gandhi, Chhajer and Mehta, 2018). This particular risk is acceptable in Royal Dutch
Petroleum Plc because risk restricts the company to stay competitive in a market. The strategies and policies adopted by the
companies according to the overall cultural values, ethics and beliefs of the organization. At the time of merger, two companies come
together and deliver the business operations which will directly affect the decision-making and strategic formulation of the
organization. Effective strategic management tools and functions will favor and support the organization to overcome this particular
risk involved in the business. Operation management practice can also be applied by the company to run its operations in effective
manner.
Reputation risk
Reputation risk is another risk faced by Royal Dutch Shell Plc because it damage the business brand image when it fails to meet the
expectation of its stakeholder and create wrong impact within a market. Merger and acquisition directly create an impact over the
reputation of the brand. This decision strategically indicates that the company is not in a position to sustain itself in the market. This
practice allows the company to accumulate the functional and business values with other similar brands and try to sustain own
presence at top level in a market (Welch and et.al., 2020). This include the poor working condition for an employees or exploitative
working condition. The company also needs to establish proper communication between the stakeholders and organization. The
reputation risk of the company can hamper the strategic decision-making taken by the shareholders of the company. With the use of
proper communication organization will be able to support the right business objectives and at the same time secure the interest of the
potential customers and investors in the market.
Financial risk
This risk involves the fluctuation in budget and cause direct impact over the business performance. There are different types of
financial risk which a company mainly faces that include market, credit, liquidity and operational risk. This entire process will create
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negative impact over the financial performance of Royal Dutch Plc. The merger and acquisition created financial damage for the
company. It takes a cost to acquire all assets which create a financial burden over Royal Dutch Shell Plc (Chirico and et.al., 2020). All
this results into the fact that the company faced financial risks and challenges in the respective market. Also, sharing profitability of
the company will also create a financial risk for the business. This risk factor is significant in respect to the organization, which can be
overcome by implementing the effective marketing and sales strategy that can improve the revenue of the business. All these factors
create a huge impact over the performance of the venture in the market.
Operational risk
Operational risk may also be encountered by the firm as a result of mergers and acquisitions in the market. The entire practice will
allow the operations of two different businesses to merge and accumulate together in order to gain a competitive advantage in the
market. Operation risk also involves inefficient implementation of the operations of the firm (Grira, Labidi and Rouatbi, 2018). Every
time two different organizations merge and accumulate together, they tend to face issues in managing operations due to different
culture and managements strategy. Employees need and require working in new teams in which workers are not feel comfortable,
along with this, the behaviour and mind-set of the employees belonging to the other organization.
Compliance risk
Royal Dutch Shell Plc also have to comply with the compliance risk. This involves risk of coping with the legal factors or features that
may take a part of the business operation. This risk is huge as in case of any licence, in order to meet or cope up with the legal
requirements than it will directly hamper the financial success of the business in market. Compliance risk is massive and very
effective that directly challenges the company and its performance. (Thompson, 2022). This can be overcome by implementing a
proper legal team that can look into the whole matter or situation. Compliance risk always encounter the organization in process to
achieve and approach the business objectives of the firm.

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A project risk evaluation that identify the risks related to the proposed project
Risk register
Step 1: Risk Identification Step 2: Risk Assessment Step 3: Risk Response Step 4: Monitor &
Control
Rank
Cost
Impact
($M)
Sched
ule
Impac
t
(Wee
ks)
#
Category
Opportunity / Threat
Risk
Name
Detaile
d
Descrip
tion
P6
Work
Packag
e or
Activit
y
Relate
d to
Risk
Probability (1 - 5)
Consequence (1-5)
Severity (Priority)
Probability (%)
Most Likely Cost ($M)
COST IMPACT
Most Likely (no. of
weeks)
Response Category
Respo
nse
Risk Owner
Contin
gency
Plan
Status
Date
Last
Upd
ated
Tracki
ng
Comm
ents
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1 Cost
opportunity
strategic
Ineffect
ive
complia
nce of
policy
and
lack of
strategi
c
manage
ment
lead to
increase
the cost
of the
Royal
Dutch
Shell
Plc that
need to
be
improv
ed.
Project
manage
r of
Royal
Dutch
Shell
Plc
strategy
formula
tion
and
effectiv
e work
on the
task
lead to
reduce
the
chances
of cost.
4 4 1
6
80
%
$40,000.00
5
mitigate
compa
ny will
require
to take
control
of its
indirect
costs so
that
overall
acquisit
ion
costs
can
adjust
at some
level to
respon
d the
cost
risk.
strat
egic
man
ger
There is
an
increas
e in
engage
ment of
employ
ees so
that
they
also
suggest
the
ways to
improv
e the
same
and
reduce
cost
risk
within
Royal
Dutch
Shell
Plc
active 04/0
9/22
signifi
cant
improv
ement
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2
Financial
threat financia
l
This is
perform
ed
when
the
project
manage
r do not
have
enough
knowle
dge
pertaini
ng to
funding
and this
and this
in turn
affect
the
budget
of the
Royal
Dutch
Shell
Plc
which
need to
be
improv
ed
Error in
financia
l
reportin
g and
error in
tax
payees
3 4 1
2
60
%
#########
#########
4
mitigate
This
can be
mitigati
ng by
compli
ance
with
account
ing
standar
d so
that
effectiv
e
outcom
e can
be
generat
ed.
Also,
involve
all the
stakeho
lders of
Royal
Dutch
Shell
Plc to
present
their
views
pertaini
ng to
the
financial mangers
By hiring expertise within a project and consult the same to get better results and raise the performance
retired
04/1
2/22
Effect
ive
perfor
mance

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3
Legal
threat reputati
on During
merger
of both
compan
ies, the
chances
of not
complyi
ng with
the
laws
will be
increase
There
is a
need to
adhere
with
effectiv
e laws
in each
depart
ment of
Royal
Dutch
Shell
Plc that
helps to
improv
e the
chances
of
error.
5 4 2
0
60
%
######
5
mitigate
Risk
mitigati
on
strategi
es
should
be
formed.
This
involve
s the
formati
on of
the
legal
team
who
will
look
after all
legal
require
ments
attache
d to the
busines
s. This
risk can
be
mitigat
ed by
the
firm
with
legal manager
pany should provide effective training and development session which in turn assist to improve the chances of
lack of legal compliance
active 04/0
8/22
require
s
extra
actions
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4
threat
Operati
onal
risk is
due to
the two
compan
ies
having
a
differen
t
culture.
The
workin
g style
of both
the
compan
y i.e.
Royal
Dutch
and
Shell is
differen
t. Also,
not
using
resourc
es in
effectiv
e
manner,
also
lead to
While
mergin
g with
another
compan
y lead
to
improv
e the
chances
of
occurre
nce of
the risk.
2 3 6 20
%
$15,000.00
2
Transfer
There
is a
need to
implem
ent
TQM
and Six
sigma
strateg
y
within
a Royal
Dutch
Shell
Plc that
help to
improv
e the
quality
of the
service
s and
improv
e
perfor
mance
(Sarala,
operational manager
rmed that helps to improve the performance and increase the chance of applying high quality of service.
active 04/1
1/22
effecti
ve
perfor
mance
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5
Fall in
the
compl
ying
with
techno
logy
Threat
Technol
ogical
risk
Royal
Dutch
Petrole
um and
Shell
merger
might
face
risk to
complyi
ng with
advance
technol
ogy in
their
future
and this
cause
direct
impact
over the
busines
s
Technic
al
depart
ment of
Royal
Dutch
Petrole
um and
Shell
merger
4 3 1
2
30
%
$15000
3
Mitigate
The
quoted
firm
will
respon
d the
same
by
hiring
technol
ogical
team
who
actuall
y look
after
the risk
and
manage
the
resourc
es
accordi
ngly
Project manager
This assist to improve the operation efficient within Royal Dutch
Shell Plc because implementing technologies within a company
assist to improve the performance.
Active
8/11/
2022
Monito
ring
weekly
Severity matrix:

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It represent the severity of the most likely results of the specific risk such as reputation, compliance, financial, cost, etc. Thus, if a
hazard occur, it is not mitigated at that point and with the help of this matrix, project manager is able to determine the likelihood of an
that risk which is as mentioned below:
Low Med- Low Med Med- High High
Probability 5 5 10 15 20 25
4 4 8 12 16 20
3 3 6 9 12 15
2 2 4 6 8 10
1 1 2 3 4 5
1 2 3 4 5
Consequence
It is anticipated that the organization will consider all kinds of risk such as legal, operational, financial and many others. All this risk
factor would cost the heavy challenge to the organization in order to implement the business ideas. Royal Dutch Petroleum Co. and
Shell Transport and Trading Company can adopt the proper strategies to cover up every possible risk involved in the merger. Strategic
formation becomes the basis to execute and deliver the business objectives by overcoming all these various risks.
Critically evaluating the project risk analysis technique
Project risk analysis are those techniques which help the company to analyze the possibility of negative events occurring at an
environmental, governmental and corporate level. This in turn assists businesses to determine and manage potential problems within
their operations. In the context of chosen case i.e. Royal Dutch Shell Plc, it has been identified that there are different risks faced by
the company which can be determined through Risk assessment matrix (Hassan, Ghauri and Mayrhofer, 2018). It works as a table that
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is used for allocating risk ratings, likelihood, further the severity helps to determine the chances of occurrence of the specific risk
within a project. It means that it provides a grid of probability of the risk which represents the severity of the risk which is faced by
Royal Dutch Shell Plc. The risks are mainly determined through annual reports where the results are clearly identified that such type
of risk might affect the entire brand image of the company. There are different factors that create negative impact to the operations of
organization at the time of assessing the risk and at the time of pandemic, the chances of financial risk increases because the economy
of the country is not stable and this in turn causes negative impact over the brand image of a company.
Due to economic crisis such as Covid-19, it has been identified that companies need to focus upon different risk which include
financial, operational and legal because this is measured in quantitative manner but can be identified in qualitative way. That is why, it
might affect the business performance due to recession, as it causes negative impact over the brand image of the company (Khalid and
et.al., 2018). That is why, assessment of the risk is essential because it affect the results and at the end it will not be easy to make steps
to overcome the same. Hence, through the risk assessment matrix, it will be easy to determine the possibility of occurrence and
prioritization of all risk so that steps can be taken effectually. On the critically note, it has been also argued by Kabir and
Papadopoulos (2019) that due to lack of prioritisation of risk within this matrix cause negative impact and most of the company might
avoid to use the same due to arising of difficult situations.
On the other side, another loophole of using risk matrix is such that the category mention for the risk is not so specific enough
to compare and differentiate between level of risk. As a result, it leads to poor decision-making of the risk so that category, the
severity is actually not reliable. That is why, the utilisation of this technique somehow affects the result in a negative manner. At the
time of pandemic, the company is only the one who makes the first profit that helps to increase the overall performance in a positive
manner (Hegde and Rokseth, 2020). This in turn shows that by earlier identification of the risk will assist to generate a better outcome
at the time of economic crisis, and that is why, merger is considered the best decision for the company as well. Therefore, risk
assessment matrix is consider the simplest way of doing things and generate a better outcome. Also, considering this analysis tool will
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be more beneficial for me to raise the understanding and provide a better outcome to the company for improving the results. In
addition to this, risk register is another tool which is also used in the project in order to make a record of different details of all risk
which can be determined and analyze the plans in order to identify how the risk will be treated (Moradi and Groth, 2019). Thus, the
present study also specify the ways through which risk can be minimised and it do not cause negative impact over the results.
It has been critically analyzed that at all times, the mitigation strategy suggested under risk register is not considered the best
option to minimize the risk because it might not respond well and this in turn causes negative outcome in the results. The financial risk
involved within the project needs to be overcome earlier because proper targets need to be set in order to improve the overall
performance of the company. Hence, during merger, company should make effective planning so that it does not cause any negative
impact and at the time of managing operations, proper accountability need to be performed so that all the factors need to be evaluated
in effective manner (Darko and et.al., 2019). Overall, it can be stated that with the help of proper risk identification, a company is able
to make decisions to improve the business performance and create a best outcome. Therefore, at the time of economic crisis, company
should also make the risk register so that they can generate a better outcome and assess the type of risk that affect the business
performance so that effective risk can be evaluated in order to generate a better outcome and the merger will be successful. However,
the limitation involved within a risk register involved that due to lack of quantitative aspect it is not used by the company due to not
able to determine the severity of those risk.
Learning log
The current report assists me to investigate the major risks involved within a company and then I come to know the importance
of analyzing and identifying the risk. I examine the concept of project risk analysis in different ways and then come to a conclusion
that it is a quantitative method that helps the company to determine which type of risk can be performed when the company is going to
merge with some other firm. Under the risk report, I understood about the merger because earlier I did not have any knowledge
pertaining to the same and now I understand how it creates a direct impact over the business. According to my view, I understand that

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despite implementing ways to minimize the direct impact of a pandemic, companies should first focus upon the risk because it affects
the entire company in an adverse manner. I used different steps in order to complete the project because I have enough time to
complete the same so that it creates a better outcome. The first step I took while formulating the project was to identify the reasons to
determine why the merger took place between the company and even though the company understood the risk related to merger, it
took place. However, at the time of pandemic, the company has been affected negatively, and that is why, it creates a negative impact
over its financial performance as well. Thus, it can be said that merger is a result of different types of complexity and determines
different options for companies so that they make effective decisions accordingly. When the merger took place, the entire UK was
affected from economic crisis due to leaving of EU and this in turn also created fluctuations within a business that might cause
negative impact as well.
In the second step, I used two different tools in order to identify and analyze different types of risk, which include a risk
register and a risk assessment matrix that helps me to determine the risk and ways to minimize the same. Such that with the help of a
risk assessment matrix, I am able to allocate the risk rating in order to govern the severity of a risk within the Royal Dutch Shell Plc.
Also, I am able to determine the likelihood and consequences of the type of risk that causes a negative impact over the project. On the
other side, by using a risk register, I suggest ways through which the type of risk can be minimized so that in future when the same
occurs. It does not cause any negative impact over the project. This in turn reflected that with the help of these 2 tools, I am able to
assess risk and ways to manage the same so that Royal Dutch Shell Plc does not face any negative impact in the near future.
Lastly, the report also provides a critical evaluation where I analyze the limitations of using such tool while analyzing the risk
so that in future I will be aware of such issues in order to improve the outcome when the same event occurs. Also, I understand many
tools which in turn assist to meet the defined aim and this in turn contribution to create better results in terms of developing ways to
minimize negative chances of risk. Through this, I am able to perform the results in an effective manner in which I will analyze
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different areas that need to be improved so that effective outcomes can be generated in a better manner. Therefore, in future, when the
same project will be conducted, then I will perform the test in an effective manner.
CONCLUSION
By summing up above report, it has been concluded that identifying the risk within a project will be beneficial for the project
manager because it affects the entire business brand image in negative manner. That is why, it has been concluded that risk appraisal
and management are considered one of the most important key aspect that helps to make crucial decision regarding merger. The
current study has been concluded that there are different risks include within a Royal Dutch Shell Plc like, cultural, financial,
operational, legal, strategic. Further, the report also involved different models and technique in order to improve the results in
effective manners such that for risk evaluation technique, project manager uses risk assessment matrix and risk register that help to
evaluate different types of risk involved within a merger. This can be minimized by implementing different risk so that effective
outcome can be generated and also assist to determine whether the risk cause any negative impact over the company’s brand image or
not. Overall, it can be stated that with the help of effective risk analysis and identification, company is also able to improve the results
and sustain the brand image at global level too.
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REFERENCES
Books and Journal
Mescall, D. and Klassen, K. J., 2018. How Does Transfer Pricing Risk Affect Premiums in Cross‐Border Mergers and
Acquisitions?. Contemporary Accounting Research. 35(2). pp.830-865.
Rozen-Bakher, Z., 2018. Comparison of merger and acquisition (M&A) success in horizontal, vertical and conglomerate M&As:
industry sector vs. services sector. The Service Industries Journal. 38(7-8). pp.492-518.
Gandhi, V., Chhajer, P. and Mehta, V., 2018. Mergers and acquisitions in India: A strategic impact analysis for the corporate
restructuring. Asian Journal of Research in Banking and Finance. 8(3). pp.1-8.
Welch, X. and et.al., 2020. The pre-deal phase of mergers and acquisitions: A review and research agenda. Journal of
Management. 46(6). pp.843-878.
Chirico, F. and et.al., 2020. To merge, sell, or liquidate? Socioemotional wealth, family control, and the choice of business
exit. Journal of Management. 46(8). pp.1342-1379.
Grira, J., Labidi, C. and Rouatbi, W., 2018. Does political risk matter for sovereign wealth funds? International
evidence. International Review of Financial Analysis, p.101236.
Thompson, R. B., 2022. Mergers and Acquisitions: Law and Finance. Wolters Kluwer Law & Business.
Hassan, I., Ghauri, P. N. and Mayrhofer, U., 2018. Merger and acquisition motives and outcome assessment. Thunderbird
International Business Review. 60(4). pp.709-718.
Kabir, S. and Papadopoulos, Y., 2019. Applications of Bayesian networks and Petri nets in safety, reliability, and risk assessments: A
review. Safety science. 115. pp.154-175.
Hegde, J. and Rokseth, B., 2020. Applications of machine learning methods for engineering risk assessment–A review. Safety
science. 122. p.104492.

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Darko, A. and et.al., 2019. Review of application of analytic hierarchy process (AHP) in construction. International journal of
construction management. 19(5). pp.436-452.
Moradi, R. and Groth, K.M., 2019. Hydrogen storage and delivery: Review of the state of the art technologies and risk and reliability
analysis. International Journal of Hydrogen Energy, 44(23), pp.12254-12269.
Khalid, S. and et.al., 2018. A review of environmental contamination and health risk assessment of wastewater use for crop irrigation
with a focus on low and high-income countries. International journal of environmental research and public health. 15(5).
p.895.
Sarala, R. M., Vaara, E. and Junni, P., 2019. Beyond merger syndrome and cultural differences: New avenues for research on the
“human side” of global mergers and acquisitions
(M&As). Journal of World Business. 54(4). pp.307-321.
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