Organisational Behaviour: Communication, Motivation, and Culture

This presentation explores the impact of communication, motivation, and culture on organisational behaviour. It includes a case study on HSBC Holdings plc and findings from primary and secondary research. Discover how these factors affect performance and learn strategies for improvement.

Organisational Behaviour

Table of Content
 Executive Summary
 Introduction
 Overview of Research and Company
 Research Aim
 Primary Research
 Secondary Methodology Research
 Conclusion
 References

Introduction
Organizational behavior can be defined as study of different individuals and group
performance along with the activity that takes place in a company. Basically, there are three
factors which majorly stays connected to organisational behaviour and these are motivation,
communication and culture, which affects the most of a business company’s performance level
(Jolles, Taylor and Manica, 2016). Also, if it is talked about the human behavior in a work
environment and determines its impact on job structure, performance, communication,
motivation, leadership, etc.

Main Body
Overview of Research and Company
Organisational behaviour consists of three basic elements and these are communication, culture and motivation,
which majorly impacts in both negative and positive sense. HSBC, which is a multinational banking company of Britain was
dealing with communication gap, less diversified culture and low motivation sort of issues among staff members (Bruno,
Corbetta and Tosin, 2016).
Research Aim
Aim of this research is “To identify the issues in relation to communication, motivation and culture which a
company goes through. A case study on HSBC Holdings plc.”
Primary Research
This is one of the crucial data collecting tool that consists of different tools and some of these are focus group,
questionnaire, interview and more, which helps in pulling out the authentic information from selected participants (Ceva and
Ferretti, 2018). This type of investigation is time taking but delivers the best and authentic results, which was never been
accumulated before. Basically, participants are being considered and selected with the help of random sampling approach
and only 8 respondents will be answering the interview, which is selected for conducting the primary investigation.

Interview
Q1. Do you think, if all the existing strategies related to communication, motivation and culture followed by
HSBC Holdings plc are effective for better performance level?
Answer: Based on the information given by majority of respondents is that, it is needed by HSBC to keep on making
modifications among strategies in order to develop a collaborative and competitive environment. The reason behind
why they have delivered this information is that, changes among compensation policies would lead staff members to
feel much more motivated. Also, conducting meetings on a regular basis may lead them to reduce the conflicts related
chances among existing and new staff members. Away with this, another reason that came in front was performance
level will automatically boost with the help of collective communication methodology. This could be understood with a
good example, where right and transparent information if provided to staff members from top level management then
they will conduct all the tasks with appropriate knowledge and skills. On the other hand, only few has given positive
response and stated that existing strategies in relation to all the three mentioned terms are already good, and they are
not seeking any change from the company in near future.

Secondary Methodology Research
According to ..., Organisational culture consist of different theories and there are two specific theories which has been
taken into consideration is handy model of organisational culture and Schein's Culture Triangle. With the help of these
models, it can easily be said that HSBC would effectively e gain the information in relation to what culture is required
to be followed by them from the existing one

Handy Model of organisational culture
This model was found by Charles handy who was the American scientist basically this model consists of four types of
culture and all of these are presented underneath:
Role culture: If it is talked about HSBC, then it can be said that a role culture is not always flexible as
management of the different tasks needs proper procedures and clear job descriptions which cannot be justified with the help
of role culture. But considering this type of culture, HSBC could effectively e develop conservatism, predictability, safety
and stability for both performance and for its employees
Power Culture: Considering this type of culture, HSBC could effectively conduct the Zeus culture in itself where the
performance will be e done on the decisions made by the top level management. Also, if this type of culture followed by
HSBC than all the decisions that will be taken by top level management good required to be e followed by every single
individual and there will be no collaboration which is important for the company.
Person culture: this type of culture is followed by HSBC then and it would often be found in professionals where
the complete independence will be given to them. Therefore, choosing this type of culture can be both positive and negative
for HSBC and it is must for them to understand the capabilities and skills of every single individual and also it will be
required for the staff to understand that they can take the right decision or not it is is based on the understanding with top
level management.

Schein's Culture Triangle
This model covers the three different stages and all of these are given below:
Basic underlying assumptions: These are the establishments on which culture is based of a business
organisation like HSBC. Handy portrayed this as "the manners in which things complete around here". The hidden
suppositions are regularly hard to portray, are elusive and are frequently just truly comprehended by individuals who've
gotten familiar with the manner in which the association works.
Espoused Values: These are the open explanations about what the authoritative qualities are about of a
company like HSBC. Numerous associations presently impart what their "guiding principle" are - the embraced
qualities by which the association leads its business.
Artifacts: Ancient rarities are the noticeable indications of an HSBC way of life. They are obvious; they can
be seen, heard and felt. For instance, what the clothing standard is; the thing that sort of workplaces and design is
utilized; how representatives address one another and how they impart inside and remotely

Motivation theory
Maslow needs hierarchy theory
This theory was proposed by Professor Maslow. According to him employees will get motivation by fulfilling their
needs. He classified the needs in five category which can be used by HSBC bank for motivating there employees.
These needs are explained below:
Basic needs: these are those needs which include the basic requirements of employee which is food, clothes and living.
These needs can be fulfilled by HSBC bank with the help of basic salary to their employee.
Safety and security needs: these are those needs which are related to safety of employee. This can be fulfil by HSBC
bank be providing permanent employment contract to its employee and also provide facilities like health cover and
insurance, which will motivate them to work towards firm work.
Belongings and love: these are those which arise after the safety of life. In these needs employee will find love and
respect in firm. This can be achieved by HSBC bank, as it can form formal and informal goods which will establish
relationships between employees.

Communication theories
Communication theory is a field of information theory, psychology, sociology, semiotics, anthropology and
mathematics that studies the technical process of information, as well as a field of studying interpersonal
communication and intrapersonal communication. Some of their theories are stated below for the HABC bank:
Actor-Network Theory (ANT)
This is the theory which states that for effective communication the human a technological factors both are important
part. This theory has its main focus on how networks are formed and can be used to communicate in firm. This is the
basic theory which can be used by HSBC bank in there functioning. This states that both the receiver and sender are
responsible for creditability of information; this is responsibility of both to use effective communication method. HSC
can use this for eliminating confusion from firm and smooth flow of information in firm without any delay in work.

Communication theories
Adaptive Structuration Theory (AST)
This is the theory which help firm in establishing good communication with the help of better
structure. According to this theory HSBC bank can use its structure for implementation of communicating
and flow of information in the organtional. Organtional make rules and regulation which facilitate to in making
good organtional structure this structure helps in development of firm and interpersonal relation and these
relations needs to communicate within firm, so effective communication can e achieved with the help of firms
better and desire structure. Which facilitate bank smooth low of information.
Agenda Setting Theory
This the theory if communication where firm have to set agenda to communicate within fir this
agenda is related to transfer of information which can be used to circulate the information within department
of firm . This also help HSBC bank in guiding its employees towards the goals which firm age to set within
limited time period.

Communication theories
Cognitive Dissonance Theory.
This is that theory which is related to hate and dislike in firm. In this theory the other says that mind set of individual
have great impact on communication within the organtional. This is because if any employees feel anger and disrespect
for other employee than there communication will never effective and they will not understand he information supplies
by each other effectively, this can also become the reason for conflict between them. This can be solved with the help
of management of conflict in the firm , here HSBC bank can use method ethic can help in establishment of good
relation within both employees and whole firm to promote effective communication.
Communication Accommodation Theory
Communication Accommodation Theory describes when people accommodate or adjust their communication
styles to others. These changes in verbal and nonverbal styles are done through two ways: divergence and convergence.
Divergence is used to highlight group identity through touting the differences of the group they identify with.
Divergence is often used by groups with strong ethnic or racial pride. Convergence is used more often by powerless
individuals for social approval and focuses on matching the communication styles of the person with whom they are
speaking to

Herzberg – Two factor theory
This theory is divided in two factors which are motivational factors and hygiene factors. Motivation factors are those
which cause job satisfaction and motivation in employee and hygiene factors are those which are related
dissatisfaction or just made to full some want but not act as motivator in firm.
Motivational factors
These are those which help employee in get motivated at work place with the help of some work and will influence
on employee behaviour for great satisfaction. Some of common motivation factors which can be used by HSBC
bank are achievement, recognition, work itself, responsibility and advancement. These can be used by bank for
boosting the motivation of its employee.
Hygiene factors
These are these factors which are related to firm productivity and they have no major impact on motivation
of employee. These are related to demotivation of employee but they are mot those which can motivate en
employee to work in organtional. Some of their factors are company policy and administration, supervision, salary,
interpersonal relationships and working conditions, these are to be considering as hygiene factors by HSBC bank

Conclusion
With the help of a above mentioned report, it can easily be said that bringing modifications
among culture, motivation and communication then this will help the organisation in reaching
to new goals and bringing the collaborative practice within the workstation. Also, positive
culture followed by the company, motivated employees, transparency in the communication
process may help an organisation to reach to the new goals and gain competitive advantages
within the rivalry business world.

References
Nowak, A. and Latané, B., 2018. Simulating the emergence of social order from individual
behaviour. In Simulating societies (pp. 63-84). Routledge.
Tyrrell, R. L. and et. al., 2017. Food environments of young people: linking individual
behaviour to environmental context. Journal of Public Health, 39(1), pp.95-104.
Ceva, E. and Ferretti, M. P., 2018. Political corruption, individual behaviour and the quality of
institutions. Politics, Philosophy & Economics, 17(2), pp.216-231.

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